Off page optimization
- Thread starter brendaashley
- Start date
I assume you mean backlinks?to even give a half useful answer please provide more information,how competitive the main keywords are etc.It's a very vague question.Is it a local niche,national,?
and some info on what you have done already(if anything).
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SDGSteve
Directory and article are terrible ways of building backlinks, more likely to reduce your ranking now. There are a handful of directory and article sites around which are OK but they're increasingly rare and may become not-OK at any time, realistically the best backlinking now is do-follow quality forum posting, quality blog commenting or quality guest blogging. Social is good for inbound links sending you traffic but only Google+ has any significant effect on SEO.
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eventdomain
You are assuming the above methods guarantee an SEO'd link back to you. This IS wrong thinking.
Both are totally useless from a sales point of view and both been de-valued far more than directories ever will. Directories are resources, comment spam is not, whether the poster deems it quality has nothing to do with anything, its not upto the poster to decide, posters do NOT hold the power.
Comment spam is not useful - its garbage period and irritates more than anything, and that means deletion.
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johnlaster
At the time of Panda and Penguin I will not suggest you to so much link building, but I just tell you few ways to natural backlinks for your website:
Article syndication
Blog Submission
Web 2.0
Blog commenting
Guest blogging
Content sharing
Through these methods not only you will get backlinks for your website but also you will get traffic for your website.
Article syndication
Blog Submission
Web 2.0
Blog commenting
Guest blogging
Content sharing
Through these methods not only you will get backlinks for your website but also you will get traffic for your website.
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What is essential is diversity in the backlinks. I agree with almost all of the comments before mine about the type of backlinks. Don't be hasty with them, keep it slow and low, under the radar. For one you will get slow but sure results for your kws and second they can't be spiked down, well at least not that easily from the recent algorithm updates. Link building made to look natural is beneficial 
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There are several effective techniques,you will not find them posted in forums though for obvious reasons.You need a mix of good quality web 2.0s which are updated regularly,they work well,as a start.
In reality you need a network of sites that you can update via the likes of senukexcr etc.Networks are powerful but you need money to do them properly as they need to be hosted on different servers and regged in different names to avoid footprints.This is using automation effectively.You're using the tool to update your network not to post to sites within the tool.
One very important thing you need is a good imagination for understanding where to post links.Personally doing the opposite of everyone else isn't a bad place to start....
In reality you need a network of sites that you can update via the likes of senukexcr etc.Networks are powerful but you need money to do them properly as they need to be hosted on different servers and regged in different names to avoid footprints.This is using automation effectively.You're using the tool to update your network not to post to sites within the tool.
One very important thing you need is a good imagination for understanding where to post links.Personally doing the opposite of everyone else isn't a bad place to start....
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eventdomain
There's been too much talk about this for years, so am still waiting for the proof of this being possible. Unfortunately, the ones who make such claims won't ever show the proof.
Your damned if you can and damned if you can't. But you need the right type of site to do this, unfortunately the successes are few, but recently everyone wants to believe its possible - I don't think it is.... judging by what I've seen over the years and its because the ones saying this just don't own anything of significance that warrants the gift of these authority links, and why should any decent portal give away what its worked for.
I strongly feel and know deep down that this free link ride was over like 7 years ago - if people wont participate in link exchanges, then can't se them giving out one-ways - its just common sense.
If you give a freebie, then it will always be expected and it becomes tough to go paid.
If you stay paid, you cut off the ability to attract new business contacts.
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Alot of real authority sites guest post to other sites in their network to strengthen them.Links can be bought as vaguely disguised as guest posts but free links on such sites,unless you're a known name in the niche,is highly unlikely to happen.You need to study the marketing tactics of the likes of Frank Kern,then as you delve deeper you see a cartel like network of how authority sites use each other.
Indeed you need to learn to market properly before you rank or you have wasted your time and money.Also web site asthetics is as important as content,people throwing up cheap html sites which look like sites from the 90's have little hope of high conversions.
Look at affiliate sites like gocompare etc,their key is branding,they are affiliates but have invested heavily in marketing,compare the m(eer)arket struck gold with the meercats,that's branding/marketing at it's best.We buy any car.com,you know the jingle,so their marketing works.
I have been involved in IM for some time,I feel many here do not realise you must have conversion tools,video,sales letters etc.Don't get obsessed with ranking until you have something worth ranking.A well planned site aimed at selling is content rich anyway so I'd suggest many of you step back and learn some IM.
Indeed you need to learn to market properly before you rank or you have wasted your time and money.Also web site asthetics is as important as content,people throwing up cheap html sites which look like sites from the 90's have little hope of high conversions.
Look at affiliate sites like gocompare etc,their key is branding,they are affiliates but have invested heavily in marketing,compare the m(eer)arket struck gold with the meercats,that's branding/marketing at it's best.We buy any car.com,you know the jingle,so their marketing works.
I have been involved in IM for some time,I feel many here do not realise you must have conversion tools,video,sales letters etc.Don't get obsessed with ranking until you have something worth ranking.A well planned site aimed at selling is content rich anyway so I'd suggest many of you step back and learn some IM.
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Possibly true in the make money online niche, but in the real world, it's pretty easy to guest post/guest article - assuming of course that your site is of decent quality.
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Yes in the real world it is pretty easy to get guest posts,simply because these sites are set to for exactly that to have people pay to get guest posts on.That's IM.
In fact many of these sites reply on guest posts for content and get paid for it.I'd take a press release link over an easy guest post anyday.The Frank Kern reference was for learning marketing tactics primarily,you want your site visitors to leave an email don't you so you can market to them?
IM is a different world and yes it's about making money online,selling whatever you sell.Frank specialises in online product creation,listing building,all valid techniques regardless of your niche.If you sell wicker baskets,wouldn't you want a visitor to leave their email so you can market and potentially sell to them.This is my point why seo a site which is not optimized to sell.Changing a site when it is at No1 can be very risky so doesn't it make more sense to prepare the site first then rank?I'd say so.
In fact many of these sites reply on guest posts for content and get paid for it.I'd take a press release link over an easy guest post anyday.The Frank Kern reference was for learning marketing tactics primarily,you want your site visitors to leave an email don't you so you can market to them?
IM is a different world and yes it's about making money online,selling whatever you sell.Frank specialises in online product creation,listing building,all valid techniques regardless of your niche.If you sell wicker baskets,wouldn't you want a visitor to leave their email so you can market and potentially sell to them.This is my point why seo a site which is not optimized to sell.Changing a site when it is at No1 can be very risky so doesn't it make more sense to prepare the site first then rank?I'd say so.
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Admitting that you're unable to manage the acquisition, production and publication of guest posts is only a reflection on your skill set, and not on that of the industry as a whole.
Every SEO I know that does link work is relying on high authority blog posts as their bread and butter. Then it's up in the air as to what they use for diversity; web 2.0, press releases, PAD files, etc.
Don't bash guest posting because no one has let you peek under their kilt. It works, period.
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ChcClassifieds
Off Page Optimization Factor
- Directory submission.
- Search engine submission.
- Article submission.
- Blog creation/posting.
- RSS submission.
- News/press release.
- Link exchange with theme related site.
- Social book marking.
- Forum participation.
- Social Media Optimization
- Ads Classifieds
- Profile creation work
- Business listing
- Yahoo Questions & Answers
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What I should've said was ' it's pretty easy to get FREE guest post/guest article'. Paid guest posts are just disguised ads and when the readship finds out they're paid for you immediately lose trust.
FK, like most gooroos, doesn't tell the full story...
Split testing is essential for any site. I'd love to meet anyone who can convert perfectly first time out. The chances are that FK will have better success than most, but still, I bet you he makes plenty of changes to his copy through the lifetime of his products.
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NitroSEO
Premium press releases are a great way to build high authority backlinks. You must create a high quality, new worthy article related to something within your market and then distribute it via one of the premium options such as those provided by prweb. Your press release has a good chance of been published on local news websites and also within printed publications.
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Think from user's point of view. Informative content is most important. So try to put informative content on press release sites.
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SDGSteve
The question was about optimisation not about sales. Optimisation, with the exception of an amazing anchor text hook perhaps, sells nothing, the content it attracts people to does.
Commenting on a blog doesn't automatically make it spam garbage, I'm not talking about "hey great post!!!1" on as many blogs as you can find, if all comments are garbage no one would have them and Google would have said "all comments are garbage we're ignoring them all from now on".
The message from Google has been really consistent; quality forum communing, quality blog commenting/guest blogging from quality sites with unique comments and content and dofollow links can all be beneficial to SEO, I'm not deciding what quality is, Google are. I agree a link on a quality directory or a unique article on a quality article site is good for SEO too, I just think the former methods are more time effective than the latter ones is all, writing a truly unique article is going to take at least an hour or more, for a single link, getting on a quality directory is invariably about paying for it now and there are only so many around.
And blog/forum comments can absolutely be a resource of information and knowledge when the blog/forum and moderation and posters are all working in a quality fashion, spamming your link to 500 free unedited directory sites full of duplicates is garbage.
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Off page is all about increasing link popularity of your website. You can write quality articles and submit them to high pr article directories, create some informative blogs that match your website theme, submit to classified ads directories, and publish your news in press reputed press release websites. Also, bookmark your articles and press releases on good social bookmarking websites and share them on facebook, twitter, and google plus...
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johnlaster
Before starting your off page activities, you must check out that which SEO off page techniques are black hat in Google eye so that you can protect your website from link spamming.
You must check out on page of your website because it will become easy for you to rank fast. On page optimization is also a biggest factor which plays vital role in getting top ranking on Google.
You can do some effective offpage activities to get top ranking and traffic.
Blog posting
Social bookmarking of blog published URL
Blog commenting
Guest blogging
Forum posting
Business listing
SMO(Facebook, Twitter, Google+, Linkedin profile page creation and regularly updates)
These are some white hat techniques which will help you to rank on Google and other search engines.
You must check out on page of your website because it will become easy for you to rank fast. On page optimization is also a biggest factor which plays vital role in getting top ranking on Google.
You can do some effective offpage activities to get top ranking and traffic.
Blog posting
Social bookmarking of blog published URL
Blog commenting
Guest blogging
Forum posting
Business listing
SMO(Facebook, Twitter, Google+, Linkedin profile page creation and regularly updates)
These are some white hat techniques which will help you to rank on Google and other search engines.
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eventdomain
I wasnt entirely suggesting the above - but there's much truth in the above and it can't be ignored. The many thousands that do comment spam in the hundreds every week - far outweigh the minor few that do the quality posts - but no matter how much the nobel attitude/desire is projected by the few, its outweighed by the idiot spammers, and no highly ranked or high traffic website owner has the time or wish to work out who's ********ting or who's on the level.
I'd suggest the best sites won't auto-register you period. The ones that do auto register, do it to build themselves up and on reaching that goal, they'll stop and go paid. Even the true resources who never end up going the paid route, still dont want garbage messing up there sites.
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In case you haven't taken the time to read it, this post on UKBF explains why you might want to avoid free directories (and possibly paid), particularly submitting more than a handful.
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Find the 10 most influential blogs in your niche, and either build a relationship with the site owner, or go straight to them and offer to give them some amazingly good content for them to publish, in exchange for a wee link...
Then hire someone to develop that amazing content
Write 3 articles a week, posting 2 to your blog and 1 as guest posts like above. Syndicate the posts across your social network contacts, etc, etc.
Mass blast (spray and pray) linkbuilding is not the way to 'good and fast results'.
It's time to go manual, building links on niche relevant, high authority, high traffic sites where your target prospect persona will frequent.
Quality for the win!
Then hire someone to develop that amazing content
Write 3 articles a week, posting 2 to your blog and 1 as guest posts like above. Syndicate the posts across your social network contacts, etc, etc.
Mass blast (spray and pray) linkbuilding is not the way to 'good and fast results'.
It's time to go manual, building links on niche relevant, high authority, high traffic sites where your target prospect persona will frequent.
Quality for the win!
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