Journalist Press Release

[poshgaffer]

Hello,

We are being interiewed by a freelance journalist for a press release organised by the business centre in which we practise.

I was just wondering if anyone had any tips on how to get the message across?

We are a European firm of recruitment consultants.

Many thanks

poshgaffer

 

[10Yetis]

What great news... congrats.

I seem to say this for every type of media interview, but it works really well. Write down 5 USP's about your business and try and get them into the conversation with the journo.

Try to find out what the angle is the journo is using and then see what you can add to help.

Also, the journo will want to hear about the quirky stories you may have about your business... the quirkier the better.

Hope this helps... sorry, it is very late