Instagram story help

Original Post:

OhSimon

Free Member
Jan 13, 2022
52
2
Hi All,

I have a website and one of the marketing tools I use is Instagram stories. I'm puzzled by the behaviour of hashtags so was wondering if anyone has a definition of the underline meanings in the image linked. I can see the following;


1. No underline
2. Normal underline
3. Red underline
4. Red + normal underline

The image is just an example and I've intentionally covered a range of topics. The issue is my normal hashtags that I rotate are plagued by point 4 and I'm trying to understand if this is rendering the hashtags useless. I'm aware point 3 can occur after too many tags or those Instagram has deemed spam or overused.

Hoping someone can shed some light!
 

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