I need help.

The Panda

Free Member
Apr 16, 2008
711
154
Runcorn, Cheshire
Hi all.
I am drafting up an add to go in our local free newspaper. Its the first time I have considered local newspapers as the cost is quite high.
I cant come up with a good headline.
We supply and fit top quality window blinds and I will be up against mainly cheap quality companies that sell well below my quality and price.
Does any one have any ideas of a headline that would draw your attention.
Everything else is sorted, just the headline is evading me and its getting a bit frustrating now:).
 

Orange22

Free Member
Jul 4, 2008
52
6
If your advert is next to your competitor and they appear to be cheaper, albeit of lower quality, you need to justify why they should contact you.

Are you able to include a comparison on the quality of product, i.e. how long it lasts compared to your competition?

If you let me know what the rest of the copy is I'm sure we can come up with something.
 
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We supply and fit top quality window blinds:).

1. Think of your customers needs.
2. What are the biggest complaints about competitors
3. and of course what your customers say about you above the competition.

Write down each as a list and evaluated how to say this in a direct way and avoid cryptic woffle.

But here's a few that may also help you think...

Your nabors will see through the difference

The quality will illuminate your windows and shut out our competition

Blinds that reflect quality

Who's starring at your blinds.

Anything less is like an old blanket

...if you want me to really give it some thought it'll cost yah 50 quid ;)

Send me the body copy and the list you make.
 
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The Panda

Free Member
Apr 16, 2008
711
154
Runcorn, Cheshire
Scott did some work for me some time back. I never got a chance to use the adds because the gazette it was going to go in went bust, Its not the right kind of add for a newspaper so cant use it at the moment but will when the climate picks up again.
Need to keep the costs down on this one to try and maximise any return so just need to think hard about it as I am marketing to a different set of people.
 
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