Google Analytics

[preciousbags]

Hey can anyone help me

Just reading my google analytic page for my website. Does this mean people are finding me in google search engine and clicking through? What does bounce mean?

It says google/organic - 34 visits/ Page visits 10.12 /Avg time on site 00:07:05 / New visits 41.18% / Bounce Rate14.71%

 

[Aussie Dean]

Hey preciousbags

Bounce rate normally means the number or percentage of people that leave your website without going to any other pages on your site (just the page they landed on). In a nutshell your aim would be to have a low bounce rate.

Analytics measures all traffic to your website whether it is via google/Live/yahoo search (organic) or a link via someone elses site or directly typing into browser.

Based on your stats 34 visits came directly via google search engine. I would say those stats are pretty good personally so your aim would be to start working on increasing your visits.

You should also be able to get a breakup of all the methods people arrived at your website.

Good luck

 

[preciousbags]

That is fantastic. Thank you. Site has only been up for a week and a bit. If i add more SEO content for my site, should this make it better?

What things can a person do to make the bounce rate go down?

 

[preciousbags]

Site has been up for 1.5 weeks. I need to turn these visit into purchases . Although the direct visits one, i might be half of them lol.

158 7.18 00:08:53 46.20% 26.58% 2.direct

34 10.12 00:07:05 41.18% 14.71% 3. google

33 4.45 00:07:29 57.58% 21.21% 4.facebook

27 3.30 00:00:52 100.00% 33.33% twitter

 

[Aussie Dean]

I would aim to introduce new and relevant content to your site daily/weekly/monthly....its depends on your site and your readership/visitors.

But remember that adding new content is only part of the overall SEO game.

To make your bounce rate better you have to make your site relevant and interesting to those who visit. There is no use getting visitors to your site by clicking on a link that advertises football boots but you only sell cricket equipment because the visitors wouldnt find what they are looking for and therefore exit your site ASAP from the same page they arrived at and therefore increasing your bounce rate (bad).

Personally I think your bounce rate is quite low and when you get more traffic it will naturally rise to a more normal level.

Also the fact that your website is still new with low traffic I would hazard a guess that you are inadvertantly boosting your own stats with your own multi-daily visits. Find out the IP address for your PC(s) and block it from your stats in the Analytics admin panel.

 

[George GJL]

Am I right in thinking if you've got a good landing page, that answers all of a visitors questions, a high bounce rate would not necessarily be a bad thing. If you have your 'shop online' as your landing page it may well be the most relivent page for the bulk of your visitors. If you have everyone going to your 'homepage' first you will get a lower bounce rate but only if they find it relevent and then view other pages. They might not and simply 'bounce' away. So it might be that a higher bounce rate indicates a better landing page.

My thoughts are that if you concentrate on reducing your bounce rate it is often at the expense of something else.

I would appreciate comments on this.

 

[movietub]

Site has been up for 1.5 weeks. I need to turn these visit into purchases . Although the direct visits one, i might be half of them lol.

158 7.18 00:08:53 46.20% 26.58% 2.direct

34 10.12 00:07:05 41.18% 14.71% 3. google

33 4.45 00:07:29 57.58% 21.21% 4.facebook

27 3.30 00:00:52 100.00% 33.33% twitter

So in approx 10 days you have had approx 250 visitors (combined possibly including yourself!). About 25 per day then.

When it comes to selling we get about 30 sales for every 1000 unique visitors we get each day, so thats one sale every 33 customers. By that logic you should have had some sales by now, even if only a handful.

If you have had no sales then there must be a problem. Either a problem people experience when trying to check out, something on the site that causes them to lose confidence before completing the sale, or quite simply they realise they can get the same for less on another site.

I notice the average time on site is very high for a typical ecommerce store, normally well below 5 mins. This either means the site is amazing and so full of useful info people spend ages reading through... Or it means that people are staying longer than usual because they are struggling to use the site in some way. Between these two extremes, you will probably know which one is more likely. Especially if you are getting no sales at all!

Hope some of that helps

 

[rshosting]

Hey can anyone help me

Just reading my google analytic page for my website. Does this mean people are finding me in google search engine and clicking through? What does bounce mean?

It says google/organic - 34 visits/ Page visits 10.12 /Avg time on site 00:07:05 / New visits 41.18% / Bounce Rate14.71%

May be this will help you:

http://www.google.com/support/analytics/bin/topic.py?hl=en&topic=11285

 

[zimple]

14% bounce rate is not high!

With small number of visits if you sit on your own page it may bias the reults but looking at time on site in more details on analytics should reveal this. eg 1 visit for 3 hours.

 

[movietub]

14% bounce rate is not high!

With small number of visits if you sit on your own page it may bias the reults but looking at time on site in more details on analytics should reveal this. eg 1 visit for 3 hours.

Zimple raises a good point, with such a tiny number of visitors you are no doubt skewing the figures by visiting the website yourself! If you ar on there sor a few hours each day and a handful of genuine visitors only stay for 3 seconds each google would show an average of a several minutes per visitor...

Go into settings and exclude your own IP address from the results. This will get google to ignore your personal visits to the site.

 

[jennysquare]

thanks to share this information

 

[Dogsbody]

I would hazard a guess that you are inadvertantly boosting your own stats with your own multi-daily visits. Find out the IP address for your PC(s) and block it from your stats in the Analytics admin panel.

Excuse me hijacking the thread with this question please....

This is what I'm doing with visits to my new site so I wanteded to follow this advice but can't find the 'admin panel' on the Analytics page. Can some-one provide some idiot-proof advice for this particular idiot (me!) please.

Thank you.

 

[steviemac]

As well as using GA on my sites, i also use statcounter.com

in many ways I find it better than GA, simple to navigate and gives you all the info you need, including seeing the exit link activity. Also easy to block your own ip to avoid distorting the stats with your own visits.


worthwhile giving it a go

 

[Aussie Dean]

Excuse me hijacking the thread with this question please....

This is what I'm doing with visits to my new site so I wanteded to follow this advice but can't find the 'admin panel' on the Analytics page. Can some-one provide some idiot-proof advice for this particular idiot (me!) please.

Thank you.

Hi

1. Login to analytics
2. Scroll down to bottom of page and click on filter manager link
3. Click on add filter link (has the little + sign next to it)
4. Fill in filter name to whatever you like. e.g. Home PC IP filter
5. Select predefined
6. Exclude - traffic from the IP addresses - that are equal to
7. Enter your PC's IP address (simply visit http://www.whatsmyip.org/ to get your IP)
8. Add the website(s) that you would like to add to this profile
9. Save changes!

 

[Dogsbody]

Aussie Dean - Thank you very much for your concise reply.

Sadly I fell at the second hurdle - I don't have a 'filter manager link' on the page. I wonder if this due to my website designer having the full access, and I can just look at the results - or something similar.
I will chase it up, but thank you very much for taking the time to help me. I will keep on trying.

 

[Aussie Dean]

Hi

Yep! by the sounds of it you dont have full admin access.