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Email marketing is,as the name suggests, the use of email in marketing communications.
lol debbidoo ...I think he did. He's known as Alfred the Great.
Im looking to obtain a list of lanlord contact details such as email adresses, the email's would obviously be cold, but it offers them a free service, im looking for tips on the best way to operate email marketing and how can i get the reciepient not to assume it is spam, also where would be the best place to purchase the contact details?
Thanks in advance.
I couldn't find any solution that would do what I wanted accurately and effectively enough, so this year I designed some software called the Email Marketing Robot that will target specific types of companies in a defined geographic area. It replaces the need for buying in business to business email data.
Have a look at www.emailmarketingrobot.com which has a video showing exactly how the software works. I'd be very happy to give a 10% discount for members of the UK Business Forums. Please send me a PM if you are interested or have any questions.
If you already have your own list and are wanting to just to bulk emails, I'd suggest using Mozilla Thunderbird and the free Mail Merge plugin. This works very effectively. There are free scripts on the net for building your own opt-in email lists.
Be careful, Using 'harvesting software' and your own I.P is a dead cert to getting blacklisted by Spamhaus, this will mean all future emails will be blocked until you are de-listed.
The email itself needs to be carefully worded so it is not spam.