Best way to track web to telephone enquiries?

[Parcelhub]

Hi all,


Just wondering if there are any cost-effective solutions / goal tracking methods out there that will make it easy to attribute web traffic sources whilst linking that attribution with a specific phone call?


Thanks,

Simon

 

[Erno Horvath]

Hi Simon,
ruleranalytics.com maybe?

Erno

 

[HarveyIT]

Looks like interesting software, and I'm not saying it wouldn't be useful, but I wouldn't 100% rely on it. Especially the actual phone call side of things.

 

[Erno Horvath]

Why? Too small company or do you need better tracking that they don't provide?

 

[webgeek]

Make a special offer with a unique promo code that must be used to get a discount.

You know who saw what advert by what promo code they used, job done.

 

[The Byre]

Make a special offer with a unique promo code that must be used to get a discount.

You know who saw what advert by what promo code they used, job done.

This!

Also, you could add a telephone number that is unique to the website.

 

[TPTele]

We have a number of clients that use our Number Translation Service to achieve this. In short we give them specific numbers that they then advertise on websites, adverts and marketing material. They can then track when a number is called and if required can be informed which advert generated the call when they answer it.

If you would like to discuss your specific requirements, message me with your contact details. I can advise if we have a solution that will work for you. If we can't help I can probably point you to someone who can.

 

[BDLtd]

Hi Simon,

Check out ResponseTap & Infinity Call Tracking.

I recommend the latter but resell both.

You can get what you need for about £60+vat per month through me with no mark up. or £100 +vat direct

 

[Website Design Ltd]

If you are looking for a cheap/simple way to track the difference between paid for visitors (Via PPC) and organic visitors the best.cheapest solution I have found seems to be the free service offered by a company called switchboardfree. If you have two or more numbers via their business telephone service (Average business line pricing) then you get access to free PPC tracking. (I have no affinity to this company)

 

[SimonLongster]

We use calltrackingmetrics.com - good system and reasonably priced