Anyone used VouchedFor?

[JamesR45]

Hey there, has anyone listed their business on the VouchedFor website? I'm curious about what it cost you and if it was worth it.

 

[Zak Cee]

Yes, I client of mine used them and wasn't too impressed with them. We eventually migrated to the strategy I am proposing below.

Vouchedfor is not a well-known site for the end consumer. If you will be making efforts in collecting reviews I would focus on the following.

1. Google Local Listing - Reviews
2. Page on your website where customers can leave reviews - You can ask your web developer to help, loads of plugins that will allow you to do that.
3. Facebook reviews
4. Trustpilot - Would leave this last but not essential.

If you focus on the points 1,2 and 3 above then you stand a good chance of making your business work better and smarter. Leave trust pilot last so far example you have over 100 plus reviews on points 1,2 and 3 i would then do some on trust pilot.

Hope this helps.

 

[JamesR45]

Thanks Zak, I'm less focused on the reviews, more focused on the new business. Do you know what your client was paying? I was under the understanding that they charge per enquiry?

 

[Zak Cee]

Oops i misunderstood. I was under the impression you were talking about the review generation site. After doing a Google search it seems like its the same company but have moved away from Reviews as a sole service and now offer specific lead generation alongside. Most likely due to the review side not being a viable business service model.

I don't have experience in dealing with them, however, I haven't come across them in my online travels which usually isn't a good sign. We deal with solicitors, accountants, mortgage brokers and I don't recall them ever appearing in a Google search.

Others that come to mind such as bark, and other directory sites but even the best and well used directories don't provide enough leads for a business to solely rely on that single platform.

You need to diversify your strategy. A bit complex to explain here.

If you were to invest with Vouchedfor a couple of questions for you?

How much are they asking you to spend with them?
Is there a contract?
Do they offer a free trial?
What industry are you in?

Have you looked at other ways or advertised elsewhere?
What was the result?

 

[intheTRADE]

Thanks Zak, I'm less focused on the reviews, more focused on the new business. Do you know what your client was paying? I was under the understanding that they charge per enquiry?

They charge a monthly fee as it says on their website:

https://accounts.vouchedfor.co.uk/register

 

[JamesR45]

Well found James! Thank you

Thanks too Zak - I'm actually exploring offering a lead-gen service so was interested what other services charge.

 

[intheTRADE]

We offer a lead-gen service for tradespeople and charge per lead - There is no value at all for us in charging a monthly fee to our clients as it is either to little for us or too much for them. We haven't been able to find a middle ground that everyone is happy with so we now charge per qualified lead which suits everyone.

I am presuming if you are looking at vouchedfor you are going to be offering the lead gen service in the financial services sector?

 

[JamesR45]

We offer a lead-gen service for tradespeople and charge per lead - There is no value at all for us in charging a monthly fee to our clients as it is either to little for us or too much for them. We haven't been able to find a middle ground that everyone is happy with so we now charge per qualified lead which suits everyone.

I am presuming if you are looking at vouchedfor you are going to be offering the lead gen service in the financial services sector?

Thanks, I can see it's a tough one to pitch at the right level. We're actually going to focus on solicitors, and go even more niche and just focus on family law. We're putting a lot of effort into researching and listing only the most experienced and highly rated family lawyers for each area or city, so we're first and foremost going to be a trust badge for clients seeking a family lawyer and secondly, we'll provide enquiries. The existing research organisations such as Legal500 and Chambers are costly for firms and their badges, in my view, have little meaning for prospective clients.

 

[olivermason99]

I haven't listed a business on vouched for but i will suggest Yellow pages and YELP, its free.

 

[intheTRADE]

Thanks, I can see it's a tough one to pitch at the right level. We're actually going to focus on solicitors, and go even more niche and just focus on family law. We're putting a lot of effort into researching and listing only the most experienced and highly rated family lawyers for each area or city, so we're first and foremost going to be a trust badge for clients seeking a family lawyer and secondly, we'll provide enquiries. The existing research organisations such as Legal500 and Chambers are costly for firms and their badges, in my view, have little meaning for prospective clients.

There is definitely a demand for it. I have worked a lot with Checkatrade in the past and they had a sister business called Checkaprofessional and they done really well from it. When Checkatrade was taken over by Homeserve they had no interest in the professional services side of things a took checkaprofessional offline.

I know a lot of solicitors were upset by it as it did generate them a lot of work and also the checkaprofessional brand had started to become familiar to consumers

 

[JamesR45]

There is definitely a demand for it. I have worked a lot with Checkatrade in the past and they had a sister business called Checkaprofessional and they done really well from it. When Checkatrade was taken over by Homeserve they had no interest in the professional services side of things a took checkaprofessional offline.

I know a lot of solicitors were upset by it as it did generate them a lot of work and also the checkaprofessional brand had started to become familiar to consumers

My guess is that checkaprofessional drove minimal revenue compared to the main business and the listed professional businesses were more difficult to recruit/manage. Why they didn't sell-off that part of the business (to unbiased for example) seems odd.