Anyone know about affilliate marketing?

[Chase]

How does it work?
How is it set up?
How do you recruit affiliates?

and anything else

 

[AlexanderR]

affiliate marketing is a complicated way of saying commission for bringing us sales.

The workings:
You send a customer to the company, they pay you a tiny commission for the sale.

Setup:
There are people doing this face to face, it's more often used via internet links, which you'd post on your website, linking to their point of sale.

Recruiting:
For face to face affiliates, it's difficult and expensive. You need to advertise the job, as a job. Then you need to get in as many candidates as you can as only 1 in 50 people can make a living out of it. On the web, it's as simple as joining an affiliate marketing site, you pay a membership, they offer your affiliation link to prospecting website owners.

Anything else,
The value of affiliate marketing is not worth your effort. Face to face, you'll earn 1/100th of the profit the company makes, your managing director probably makes 10/100th out of it. Online, you'll be lucky to get commissions that are as high as that.

The only tried and tested form of marketing that closely resembles this, is sponsorship. But with sponsorship, you get a lot more bang for your buck.

 

[MikeAppleton]

Plus the costs for setting up an affiliate system are excessive. There are ways around it but a great deal of technical knowledge is needed.

We've tried it in the past and we prefer the tried and tested "introduce us to one of your clients and we'll send you an Amazon voucher"

 

[SourChocolate]

affiliate marketing is a complicated way of saying commission for bringing us sales.

The workings:
You send a customer to the company, they pay you a tiny commission for the sale.

Setup:
There are people doing this face to face, it's more often used via internet links, which you'd post on your website, linking to their point of sale.

Recruiting:
For face to face affiliates, it's difficult and expensive. You need to advertise the job, as a job. Then you need to get in as many candidates as you can as only 1 in 50 people can make a living out of it. On the web, it's as simple as joining an affiliate marketing site, you pay a membership, they offer your affiliation link to prospecting website owners.

Anything else,
The value of affiliate marketing is not worth your effort. Face to face, you'll earn 1/100th of the profit the company makes, your managing director probably makes 10/100th out of it. Online, you'll be lucky to get commissions that are as high as that.

The only tried and tested form of marketing that closely resembles this, is sponsorship. But with sponsorship, you get a lot more bang for your buck.

Essentially, the above elaboration is just loads of rubbish.

 

[AlexanderR]

Essentially, the above elaboration is just loads of rubbish.

Please, your evidence.

 

[OldWelshGuy]

I hope it is OK to post, but feel free to ignore me if you wish.

Are you lookign for affiliates or introducers? I only ask because if there is a big ticket value involved (which I think there might be) then an affiliate system might not really be suitable, and it might be better to work with introducers who actually bring you the lead rather than just send traffic to you. Many affiliate schemes miss referred clients, and while if the value is £2-15 it isn't bad, if the value per aquisistion is hundreds or even thousands, then maybe lead generation introducers might be a better option.

 

[Websitehandyman]

Here's how it works and the options for web site owners looking to find people who will be prepared to advetise their products on other sites.

1. You can setup your own system, this is easy enough and costs about £100. You add a web application and some code to your checkout page so commisions are tracked.

2. You sign up to an existing affiliate marketing network and use their existing affiliates. The network takes a cut and you may also need to pay upfront into a budget.

For both the above affiliate join and get code to place on their website. visitors to those site clickthough to your site and that is tracked. If the peform a qualifying action - fill a form or buy a product that is tracked and the affiliate is rewarded with commision.

Commision can be anything percentage or amount and normally the is a delay in paying those out.

With option one you will need to spend time setting up the options and creating banners. With 2 you just need banners.

 

[InternetMarketingPlatinum]

affiliate marketing is a complicated way of saying commission for bringing us sales.

The workings:
You send a customer to the company, they pay you a tiny commission for the sale.

Setup:
There are people doing this face to face, it's more often used via internet links, which you'd post on your website, linking to their point of sale.

Recruiting:
For face to face affiliates, it's difficult and expensive. You need to advertise the job, as a job. Then you need to get in as many candidates as you can as only 1 in 50 people can make a living out of it. On the web, it's as simple as joining an affiliate marketing site, you pay a membership, they offer your affiliation link to prospecting website owners.

Anything else,
The value of affiliate marketing is not worth your effort. Face to face, you'll earn 1/100th of the profit the company makes, your managing director probably makes 10/100th out of it. Online, you'll be lucky to get commissions that are as high as that.

The only tried and tested form of marketing that closely resembles this, is sponsorship. But with sponsorship, you get a lot more bang for your buck.

Why post about a topic that you obviously know little to nothing about?

 

[SourChocolate]

Here's how it works and the options for web site owners looking to find people who will be prepared to advetise their products on other sites.

1. You can setup your own system, this is easy enough and costs about £100. You add a web application and some code to your checkout page so commisions are tracked.

2. You sign up to an existing affiliate marketing network and use their existing affiliates. The network takes a cut and you may also need to pay upfront into a budget.

For both the above affiliate join and get code to place on their website. visitors to those site clickthough to your site and that is tracked. If the peform a qualifying action - fill a form or buy a product that is tracked and the affiliate is rewarded with commision.

Commision can be anything percentage or amount and normally the is a delay in paying those out.

With option one you will need to spend time setting up the options and creating banners. With 2 you just need banners.

Affiliate marketing is about getting your service/product promoted by as many affiliates as possible (or a few super-affiliates). Running your own programme means that in addition to promoting your business, you need to promote your affiliate programme too. It's hard work - in most cases, when you are not a well known brand (think Amazon, Ebay etc.) you would go with an affiliate network. In-house programme might be slightly cheaper initially (not necessarily the case) but in a long term it's almost always less successfull than joining a network. Having said that, just joining a network is not sufficient - you need to actually spend a lot of time managing your programme to make it competitive and attractive so peaople want to promote your products/services.

In terms of commission, it really depends what you sell (product or service, what industry), how you sell it (online, offline) and your margins. For example, electrinic items can be 1-5% commission paid to your affiliates and online services (i.e. hosting) 20-40% (these are just simple examples to show you the difference).

Affiliate marketing does work but there are too many factors to be able to advise with more specific details. If you google "how affiliate marketing work", I'm sure you'll see enough materials to get you started.

 

[ITsoldUK]

How does it work?
How is it set up?
How do you recruit affiliates?

and anything else

In answer to your 3rd question...make it viable for your existing customers to become affiliates.

...

Sent from my GT-I9300 using UK Business Forums

 

[InternetMarketingPlatinum]

How does it work?
How is it set up?
How do you recruit affiliates?

and anything else

You really need to research this. It's complex so you won't find all the answers on here but I'll give you a heads up - seek affiliates who have already marketed in your niche. They will have contacts who trust them. Maybe in the form of an email list. Make the commission amount worth their while and pay the quickly. The next time you ask them to promote for you, who do you think they'll work for next you who pays quickly or others who pay every 3 months or, sometimes, not at all.

Also, when setting up your affiliate scheme bear in mind that many affiliates schemes don't pay if the customer chooses another product that you're selling instead of the one they're promoting for you. Why not pay them out regardless of what they buy from you. A sale is a sale.

Tick these boxes and you'll be working with some good affiliate marketers.

 

[sodirect]

In my experience there are some schemes which are more complicated than others. I belong to one called Talk Fusion which I've just joined - it has a good video communications product which I need anyway. The scheme is complicated - operates a right leg and a left leg and they have to balance in order to pay out - I think I need 133 customers to earn a residual income of $200 per month.

On the other hand I belong to a powerful blogging system which offer Internet Marketing products which are fantastic and it pays out on every other sales 100% commission up to the first 6 sales, then it pays out on every 4 out of 5 100%. How can it pay 100% because the every other, then the one in 5 passes up. Basic entry level product is only $25 the price of a pizza plus the e-wallet at $19.95 pcm (which is not commission based as it runs the back office). Then there are other products such as the practical training at $100 per month which I've bought - I reckon there's $2000 worth of training there so it's paid for itself, as I am in Internet Marketing so directly useful to me) - so for 133 customers I can earn $8450 residual income per month.

Very simple, very powerful, very useful - has 100,000 members already - wish I'd come across it sooner. So you can earn money by blogging and promote your own business. Email me if you want to know more.

 

[garyk]

Basic entry level product is only $25 the price of a pizza plus the e-wallet at $19.95 pcm (which is not commission based as it runs the back office).

Wow £16 for a pizza? I can get two for that.

Sounds like MLM to me.

Gary

 

[sodirect]

MLM? Affiliate Marketing, Network Marketing - there are many good schemes out there...

 

[hughsie0016]

How does it work?
How is it set up?
How do you recruit affiliates?

and anything else

What's your product/service. Would be a good know then more informed and relevant info can be posted here on available affiliate platforms that will get you maximum conversions.

Otherwise just stabbing in the dark...just a thought

 

[PapaDragon]

How does it work?
How is it set up?
How do you recruit affiliates?

and anything else

1. You either go to a company who will set up, run and provide you with affiliate options. You pay a fee obviously. They will guide you through it.

2. You recruit an experienced affiliate manager who has set up and run affiliate programs.

What sort of product are you selling ?
What commission can you afford to pay to affiliates ?

All this info will be needed.