anyone done SEO for an adult site before?

[MrMonkey]

Hi Guys, can anyone help?

Whilst we've done alot of SEO for a variety of clients, a business came to us the other day to find out if we'd do SEO for their "adult" themed site. They had been quoted ludicrous prices for what was being offered.

We accepted, after checking all the everything was legal and above board with the site etc. We advised we'd never done this before, but will just get started as we do when we optimise any other site.

Now after a few weeks the site is taking forever to even be recognised in Google like the old days. Nowadays it seems you can optimise a site and within a few days get it ranked for the terms you've targeted. But i'm suspecting not with adult sites?

Has anyone got any experience of this or advice?

many thanks guys, theres so much good advice here somedays you can site down for hours and just read!!

 

[Anton3]

intriguing! i wonder if you're right about separate track speeds for info absorption on either side of the "porn wall"... i've sometimes considered porn and thought this: "there's SO much of it that ordinary organic marketing could take a LOT longer" - that may well be the more realistic explanation. yes i'm sure it must be right. if u see a list of all existent websites, porn outnumbers nonporn like 1000 to 1... that is obviously why

so basically - you in trouble bway!

 

[UKSEOAgency]

Yes i have done SEO for adult in the past

Usually they are the biggest pain in the backside of clients, the highest payers and longest timescales. In adult there is so much compeition most keywords make mortgages, unsecured loans look easy.

There are also so many websites out there using unethical techniques, your fighting not only the good, but the bad and the ugly! One such techiques which is not unheard of, is to run 300+ sites in a niche across the web, all interlinking!

Basically they are usually a real PITA job! Now you can probably see why the other companies have quoted so much - they are not a normal seo job!

 

[MrMonkey]

jeez! like i said i have never looked into SEO for the porn world, and from what you're saying it's a crowded place to be. That was a concern that the original spammers and unethical techniques come from that whole industry.

so UKSEOAGENCY did you get the sites you worked on rankings your clients were happy with in the end?

 

[Tin]

Nowadays it seems you can optimise a site and within a few days get it ranked for the terms you've targeted. But i'm suspecting not with adult sites?

Sorry but that's not my experience unless the keywords a site is targeting are really long tail. I've worked in the adult industry, it's extremely competitive, extremely lucrative if you 'get there' and extremely expensive to get there assuming the job has been scoped out fully.

Be prepared for a shedload of work to get into the top 30 let alone page 1 even for keywords that 'on the surface' appear to not be too competitive.

Ray

 

[SFD]

they are the biggest pain in the backside

Maybe you were working too closely

jeez! like i said i have never looked into SEO for the porn world, and from what you're saying it's a crowded place to be. That was a concern that the original spammers and unethical techniques come from that whole industry.

Could it be an option get banner links from similar 'style' websites who can pass on interested parties and get more traffic that way?

I would have thought this would get more traffic anyway, I mean, does anyone use google for porn?

 

[UKSEOAgency]

Maybe you were working too closely

I thanked you for that one - made me laugh!

Could it be an option get banner links from similar 'style' websites who can pass on interested parties and get more traffic that way?

I would have thought this would get more traffic anyway, I mean, does anyone use google for porn?

From experience, Page 2 in the adult keywords still get a significant amount of traffic, about 1/4 of what page one gets

top half of page one - get a dedicated server for your site!

 

[MrMonkey]

thanks for your comments guys, i guess im going to have to sit down and have a chat with the client on this one and give some good old honest feedback.
i think its going to take a while to get this sorted, if we do it would be great!
i was worried id lower the tone with this one but it seems everyone's behaved, cheers

 

Mr Monkey there are easier ways to earn a living,Why make life hard.?

You will be up against the united federation of black hats and then some.

Earl

 

[MrMonkey]

hi earl, it s no problem, there are much easier ways of making a living, thats why i asked the question on here as i have no experience of working in this industry. ive always been well within the mainstream so seo.
like i said i will give the cleint the advice ive gratefully got from here,

thats what i love about the seo side of things, theres so much to learn!

 

[KevPrice]

I think in such a massively competitive arena, standard SEO methods aren't going to have a massive effect.
As people have mentioned people are going to be using every tactic to reach the top.

I'd be concentrating on getting traffic from other sources rather than google's standard search. I think making sure you're images are optimised correctly for targeting traffic for image search and using things like reddit to gather traffic is handy too.

I've noticed a trend in reddit's nsfw subreddit in which many adult site owners submit their own content using a bot and then upmod their own stories and downmod everyone elses in an automated way.
anything with more than 0 votes is do-follow and its good for traffic.

there are plenty of sites like that, but it does point towards adult site SEO being massively about creating automated systems to do huge amounts of work. If you rely on an individual to do manual SEO you'll get left behind or have trouble catching up.

 

[OldWelshGuy]

I worked with a client in the sex toy industry, got them some real decent page 1 and #1 rankings for things like 'sex toys' and other words that i don't want to post, as it will reflect badly on the forum in Google ..

The Client was making a mint, but decided he was paying me money for nothing, so cancelled. I immediately contacted another company in the sex toy market who had previously contacted me to do work for them, but I refused as i only work for 1 company in each industry. They came on board, and 3 months later the original company called me up wanting to re-enstate the agreement. When I told them that I couldn't as I was working with a competitor they went ballistic and started awearing at me

They are now sliding down the rankings like crazy.

You see the problem is that it is SO competitive, that if you stop doing what you are doing with regard link building etc, your competitors will overtake you and shove you down the rankings.

The ENTIRE industry has a 'fast buck' mentality, so they trade links, then nofollow them etc after a little while, or remove the links, it really is a case of keep going flat out and don't worry what has gone on in the past.

Good luck.

 

[SEO-Doctor]

I am working on 2 escort agency sites at the moment, link building. The competition for keywords is very hard. 'Escorts London' for example would be impossible to get a good rank on, and not worth even trying. After checking the competition's backlinks, I have also found they use a lot a backhat SEO. I have found serious stuff they could be banned for...but still they are in #1 !! The top sites will also run hundreds of other sites worldwide and link them all up. Need to do some hardcore backlink work...aim for 100,000 backlinks to start!!

 

[JustOneUK]

. 'Escorts London' for example would be impossible to get a good rank on,

..and all the SEO's immediately head off to type 'Escorts London' into Google.












I didn't... I copy & pasted





Page 1 looks doable
James.

 

[graemepirie]

Why make life hard.?

That's the whole point!

Ok - I'll get my coat....

 

[stewfix]

As a proprietor of several Adult businesses and sites, I have studied and practised as much SEO as can be achieved on them. There exists one overiding obstacle that prevents anything very significant being acheived using 'White Hat' techniques. It is simply that valuable linking is dramatically limited by the nature of the beast. Very few non-adult sites want to link to adult sites because of what would happen to them if they did (Google Ad-words is just one example!) Most adult sites have relatively low page ranking and tend to be stuck in the 'Link Page of Banners' era. Quality text links are rare and article submissions are not commonly accepted by article directories if they link back to adult sites. Another problem is the limited number of key words that are not excessively competitive.
Having stated some of the negatives, developing a good content rich, well designed site will definitely give you an edge over the majority of competitors. Make sure you employ a specialist web designer like interactivedev.co.uk who did all of our adult sites but be sure to ask for help on SEO content writing.

 

[SEO-Doctor]

That's the whole point!

Ok - I'll get my coat....

Exactly...you might as well have a go. Everthing after that will be easy!!

 

[LBtrading]

this is a very tough area and really depends on where you draw the line of your seo tactics,

ie there is no such in writing what is clear cut white and line blackhat, I mean so many so calle white hat seo's will write relative blog comments and forum posts even though these are relatively useless some would see it as blackhat and some would see it as whitehat.

you will find that inetrlinked related sites are a common tactic in competitive niches ie finance insurance adult, I would say that it would be near impossible to rank for competitive keywords in those niches without a good link network,

this is what you have to ask yourself and each to their own:

Is creating several related sites wrong if the content is valuable to users

I mean to me if I was to create 100 sites ie a few blogs an adult stories site adult pictures site etc that are not automated pieces of **** and are genuine sites and then startegically link them and then link to my "MONEY" site is that wrong.

search engines will have there usefull unique content users get there porn and a mighty good time and I get the quality relevent links,

Now all you need to do is get ya not so white hat (more slightly faded hat) and use the crappy link building techniques to build pr to the 100 sites which then increases the quality of the link pointing to your "MONEY" site,

Me personally creating unique and usefull sites and interlinking is far less blackhat than say relative blog commenting or relative forum posting

If your not prepared to do at the very least the above then I would say adult seo is not for you even if you go to the length above you will still have one mighty job as you will be competing with automated link building techniques and injection techniques

Good Luck

and dont be afraid to report the obvious spammers at the top to google and watch them get kicked out, Again its up to ya morals,

 

[Steve2507]

Sorry but lots of the comments on here about standard techniques not working is a load of rubbish.

The adult industry is a lot harder as it is more competitive, but the normal methods work.

To op, is the site ecommerce or pay per view etc? It will be very hard to do well (no punn intended) and if I am honest I wouldn't advise people to come into this industry at the moment as it is too overcrowded.

 

Sorry but lots of the comments on here about standard techniques not working is a load of rubbish.

The adult industry is a lot harder as it is more competitive, but the normal methods work.

To op, is the site ecommerce or pay per view etc? It will be very hard to do well (no punn intended) and if I am honest I wouldn't advise people to come into this industry at the moment as it is too overcrowded.

Steve with all due respect you have a well aged site with countless thousands of links.

And how long did it take you to get to the positions your in now.????

I think you would prove the point that for a start ups your gonna need to grease the wheels.

Earl

 

[Steve2507]

Steve with all due respect you have a well aged site with countless thousands of links.

And how long did it take you to get to the positions your in now.????

I think you would prove the point that for a start ups your gonna need to grease the wheels.

Earl

We have 12 sites on the go at the moment, not just the one in my profile. They do well with the basics of seo, nothing clever just the basics. Some like Temptations Direct are aged but others are new and are doing well, no black hat or grey hat with them. It's all down to research, having a site that converts and being able to accept you are not going to make it with the ultra high competition keywords so accepting hig competition instead.

 

[Steve2507]

I worked with a client in the sex toy industry, got them some real decent page 1 and #1 rankings for things like 'sex toys' and other words that i don't want to post, as it will reflect badly on the forum in Google ..

The Client was making a mint, but decided he was paying me money for nothing, so cancelled. I immediately contacted another company in the sex toy market who had previously contacted me to do work for them, but I refused as i only work for 1 company in each industry. They came on board, and 3 months later the original company called me up wanting to re-enstate the agreement. When I told them that I couldn't as I was working with a competitor they went ballistic and started awearing at me

They are now sliding down the rankings like crazy.

You see the problem is that it is SO competitive, that if you stop doing what you are doing with regard link building etc, your competitors will overtake you and shove you down the rankings.

The ENTIRE industry has a 'fast buck' mentality, so they trade links, then nofollow them etc after a little while, or remove the links, it really is a case of keep going flat out and don't worry what has gone on in the past.

Good luck.

That's pretty spot on with people just entering the market.

 

[total-pma]

I am surprised at what I've read here. Impressive.

I have worked on an adult site or two, but, with the competition, I chose the ducking and diving method and aimed for the lesser used keywords - about middle of the road (And no - I didn't rip anyone off by aiming for the 'hardly any at all' searches to look clever - I wanted to achieve what I thought was achievable for the site at the time before moving upward - gain some sales, before aiming for high sales). I knew that with the domain age at the time and the competition and searches for the higher keywords it would take some time to rank for the higher used keywords. So I used a stop gap metho - in order to reach rankings for the lesser words, then build on that in time and domain maturity to reach the higher ones - as you will probably know, the latter can take a serious amount of time and money, which has been pointed out, in the waiting period in between, the site owner may give up on you and pull funds.

 

[MrMonkey]

Guys, thanks for all your advice on here. its really appreciated! i love a challenge and i think i will taking on your advice to look at how else i can help the client, whilst the site ages and the more white hat techniques do something, even if its only a bit.

it will be a good challenge to see it through and it will be quite interesting (not becasue of the content!!) to learn more about hwo to get this site ranked and get traffic to it from all mediums.

thanks again everyone, ive havent been here long but im enjoying it

 

[Titch]

hi i have a couple of site that i have been building up over the last 2 years or so

not many links

have done more work on the toy site than the lingerie site
and it is getting better for some not so competitive words and longtail phrases

product names i now appear along side some of my suppliers retail sites

its all down to time/maturity
basic seo which im applying slowly but surely to each page
url>title>relevant H1 tag> good description

ive tried all the quick links articles everywhere, etc

adwords ( cost lots)

but good honest plodding has seen sales start to increase and pay for its keep

it isnt supporting me yet due to time i have to spend on it but it pays for lifes little extras

so yeah its doable just dont hope for overnight success and dont promise it either

happy hunting

BTW as one other poster asked is it images or ecomm?
mine ecomm

 

[MrMonkey]

hi titch
thanks for the advice, thats what ive told the client, that basically i can apply knowledge and work on the site to make it a success over time. thats the problem with the cleint that he's doing his site as a side line so i want to give him the best advice possible and help him make money and make the site a success.

your question: without going to much into detail and bringing the tone down, the client produces his own images and videos with ladies and wants to sell membership on the site. perhaps we could do some product placements for you or something?
hmm interesting, thansk for the advice!

 

[JustOneUK]

I'd be interested in what you are currently doing. I own the domains www.18directory.com and www.18directory.co.uk and would like to develop them into some kind of resource eventually (lifetime permitting!)
Whilst I've done a lot of SEO I've never gone anywhere near adult content, however trivial.

Care to PM me your thoughts and we can bump heads if you like, I'm happy to go through what you already have if you got the time.

James.

 

[Titch]

your question: without going to much into detail and bringing the tone down, the client produces his own images and videos with ladies and wants to sell membership on the site. perhaps we could do some product placements for you or something?
hmm interesting, thansk for the advice!

hi fella

pm me im always worth looking at options for site promotion
trade work for goods etc

battering is the way to go i reckon

 

[Anton3]

Nothing personal but... JEEEESUS! Listen to you guys talking about how best to sell sleaze. What would your MOTHER say???

" battering is the way to go i reckon "

ah... the subtle advertisers.

 

[serendipitybusiness]

If your main aim is search engine marketing then the next step would be some really good one way intext links for seo. I would also compliment this with a link exchange program with complimenting sites for referral traffic and a visibility campaign for both link juice and targeted traffic.

It is a difficult area to promote conventionally so I would just get creative.

Hope this helps

 

[SEO-Doctor]

What i have discovered in this area is that 'punters' will not always go straight to a page one listed site. If your site is on page 1 of google it does not guarantee you loads of traffic. Punters go into the major adult directories to search. To get lots of traffic to a site you need to have a good relationship with the webmasters of the top directories e.g. punterlink, and get some top ad positions etc. So link building in this area becomes slightly different.

 

[Steve2507]

What i have discovered in this area is that 'punters' will not always go straight to a page one listed site. If your site is on page 1 of google it does not guarantee you loads of traffic. Punters go into the major adult directories to search. To get lots of traffic to a site you need to have a good relationship with the webmasters of the top directories e.g. punterlink, and get some top ad positions etc. So link building in this area becomes slightly different.

If you are dealing with ecommerce then this is utter rubbish. Page 1 listing can seriously increase your traffic .

 

[SEO-Doctor]

If you are dealing with ecommerce then this is utter rubbish. Page 1 listing can seriously increase your traffic .

I agree...depends on what adult area your talking about. My comment relates to Escort sites.

 

[Ali-v-8]

You need to remember there are probably more adult sites out there than any other industry. If it weren't for them the internet would never have got to where it is.
Depending on the industry I do have access to one of the best advertising platforms on the net for adult products and content. selling anything from viagra to vibrators.
Oh and if it is sex toys then i have already achieved page one for that phrase. (wasnt easy)

 

What i have discovered in this area is that 'punters' will not always go straight to a page one listed site. If your site is on page 1 of google it does not guarantee you loads of traffic. Punters go into the major adult directories to search. To get lots of traffic to a site you need to have a good relationship with the webmasters of the top directories e.g. punterlink, and get some top ad positions etc. So link building in this area becomes slightly different.

not sure I would agree ,unless you have a seriously good title and description with a USP.

#1 Ranking Position 1
#2 3.5 times less than #1
#3 4.9 times less than #1
#4 6.9 times less than #1
#5 8.5 times less than #1
#6 10.4 times less than #1
#7 12.3 times less than #1
#8 14 times less than #1
#9 14.8 times less than #1 (the worst place to rank on page 1)
#10 14.1 times less than #1

Earl

 

[Steve2507]

not sure I would agree ,unless you have a seriously good title and description with a USP.

#1 Ranking Position 1
#2 3.5 times less than #1
#3 4.9 times less than #1
#4 6.9 times less than #1
#5 8.5 times less than #1
#6 10.4 times less than #1
#7 12.3 times less than #1
#8 14 times less than #1
#9 14.8 times less than #1 (the worst place to rank on page 1)
#10 14.1 times less than #1

Earl

I'd been looking for those figures to quote.

 

[SEO-Doctor]

Yes this is obviously true for most sites. But, I have had an escort at #4 for a good keyword. The traffic sent to the site through organic search was less than from one top referring directory.

 

[The Dreaded Lurgy]

Depending on the industry I do have access to one of the best advertising platforms on the net for adult products and content. selling anything from viagra to vibrators.

Really don't suppose you would like to elaborate?

Oh and if it is sex toys then i have already achieved page one for that phrase. (wasnt easy)

Just out of interest how long did this take you and roughly how much?

 

[Steve2507]

Oh and if it is sex toys then i have already achieved page one for that phrase. (wasnt easy)

What site is that?

 

[Tin]

I'd been looking for those figures to quote.

I think they're from the Aol Data Leak in Aug 2006, bags of useful info knocking around then which is not too easy to find now unfortunately.