Age Verification on website to sell Alcohol?

Adriano Di Maria

Free Member
Jul 11, 2018
5
1
Hi I have a website which sells alcohol.
All my competitors just have a tick box to customers to confirm they are over 18.
Or there will be a pop up to enter you DOB.

However my local council have been to see me informing me that I need to verify their age correctly and the two option above are not good enough.

So at the moment I pay for an age checked facility which requests a driving license, credit card etc from the customer before check out.

I completely understand that this is a good facility, however is it ILLEGAL if I was to just have a tick box for a customer to confirm they are over 18. All of my competitors and even AMAZON only have a tick box.

I feel it is wrong I am being told to pay for a facility when I am the small company and the big companies get away with it.

Thank you
Adriano
 
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Newchodge

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    I don't know the nswer to your question, perhaps ypou should ask the council? However, more importantly, what do you have in place to ensure there is someone over the age of 18 preent when the alcohol is delivered?
     
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    Mr D

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    Feb 12, 2017
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    Amazon have a bit more than a tick box.
    Signature on delivery. Age verified? Possibly.

    Anyway what your council want from you and what anyone else does is not the same. We are all adults and 'but he doesn't have to do that' is a children's excuse not an adult's excuse.

    If your council require you to do something and you don't do it, what are the consequences? And are those consequences worth you doing what council want?
     
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    Adriano Di Maria

    Free Member
    Jul 11, 2018
    5
    1
    Thanks for the reply, I have asked the council and they did not say yes and did not say no.

    There is only so much you can do when it comes to online, and will a delivery driver always ask for ID on the door - probably not because they try get the deliveries done as fast as possible.

    I'm hoping for some advice from somebody who has experienced this sort of thing.

    It just don't seem to be fair you can buy alcohol of amazon without going through age verification however the council are picking on the smaller companies. I have had multiple emails from customers already complaining about the facility on my website as it takes them a few minutes longer to checkout.

    kind rgds
    adriano
     
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    Adriano Di Maria

    Free Member
    Jul 11, 2018
    5
    1
    Amazon have a bit more than a tick box.
    Signature on delivery. Age verified? Possibly.

    Anyway what your council want from you and what anyone else does is not the same. We are all adults and 'but he doesn't have to do that' is a children's excuse not an adult's excuse.

    If your council require you to do something and you don't do it, what are the consequences? And are those consequences worth you doing what council want?
    Hi Mr D thanks for the reply.

    Amazon do have signature on delivery however so do I, the council have said this does not meet standards. Also they do not have an age verification system from what I know off.

    Yes I understand they want you to do something, but is It actually ILLEGAL for a website just to have a tick box, or for a customer to fill out their DOB on checkout.

    When I asked the council this question yesterday they avoided the answer and said "we are just advising you what is recommended" not needed.

    Kind Regards
    Adriano
     
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    Newchodge

    Moderator
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    It is ILLEGAL to sell alcohol to someone under the age of 18. You don't have to know they are under 18 to commit that criminal offence. It is possible that the council is telling you that if you do this and an underage person still buys alcohol from you, they would not prosecute you.
     
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    Hi Mr D thanks for the reply.

    Amazon do have signature on delivery however so do I, the council have said this does not meet standards. Also they do not have an age verification system from what I know off.

    Yes I understand they want you to do something, but is It actually ILLEGAL for a website just to have a tick box, or for a customer to fill out their DOB on checkout.

    When I asked the council this question yesterday they avoided the answer and said "we are just advising you what is recommended" not needed.

    Kind Regards
    Adriano

    What I would do is ring either booze wholesalers up or other booze sellers up and chat
    And see what happens if you do not tick the box to say you are under 17

    Buy from one and then ring and say your sone has done it and he is not 18 and ettc etc

    Councils/employees will rarely put their necks on the line so they just trot stuff out
     
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    Mr D

    Free Member
    Feb 12, 2017
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    Hi Mr D thanks for the reply.

    Amazon do have signature on delivery however so do I, the council have said this does not meet standards. Also they do not have an age verification system from what I know off.

    Yes I understand they want you to do something, but is It actually ILLEGAL for a website just to have a tick box, or for a customer to fill out their DOB on checkout.

    When I asked the council this question yesterday they avoided the answer and said "we are just advising you what is recommended" not needed.

    Kind Regards
    Adriano

    So doesn't meet standards of your council.

    What are the penalties for not complying with the council?
     
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    Alan

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  • Aug 16, 2011
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    That being said, not sure how many people would pay to be a member of a facebook group.

    I would guess revoke your personal and premise licence to sell alcohol, as these are issued by the local authority.

    And from 'gov.uk' " failure to comply with any condition attached to a licence or certificate is a criminal offence, which is punishable by a fine of up to £20,000 or up to 6 months imprisonment." although it doesn't sund like a specific attached condition ( at the moment )

    And of course if they have sold to underage up to £20,000 fine

    I found quite a clear article on the subject here https://www.businesscompanion.info/...sales/online-sales-of-age-restricted-products
    but basically the obligation to do due diligence is on you and a tick box self assessment is not deemed sufficient - so to answer your question, you could use a tick box but as soon as you are caught selling to an under 18 you stand to lose your licence and many thousands of £'s
     
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    Not sure which ecommerce solution you are using but all our sites are wordpress + woocommerce so if we have someone who wants to sell alcohol the recommendation we make is to use Stripe as the payment gateway then using a plugin like this: https://www.xadapter.com/product/stripe-payment-gateway-for-woocommerce/ you can limit the card types to credit cards.

    Normally limiting to credit cards satisfies the requirements since they are generally over 18 only and seems to be the simplest method. Although I would also suggest you put some kind of message on your checkout stating that other methods of payment are available for people who contact you direct (and follow that up with normal age verification manually).

    Does it hurt sales? Probably, as your making life harder for customers, but ultimately those rules are in place and the only reason amazon gets around them is because it does third party data checks which is something only a big company can reasonably afford to do.

    PM me if you need any help/advice with sorting your store out, would be happy to help!
     
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    DanH

    Free Member
  • Jan 5, 2010
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    Or use something like CallCredit or Experian's ProveID to check against the supplied name and address which will verify the over 18-ness of the buyer. You can get it integrated into the likes of Woocommerce and X-Cart so manual checking is kept at a minimum.
     
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    Or use something like CallCredit or Experian's ProveID to check against the supplied name and address which will verify the over 18-ness of the buyer. You can get it integrated into the likes of Woocommerce and X-Cart so manual checking is kept at a minimum.

    Are there any plugins for ProveID or CallCredit for woocommerce or are you looking at the expense/time of getting a custom integration. Interested as have never seen either used in Woo and would be useful option to offer our customers.
     
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    DanH

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  • Jan 5, 2010
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    No plugins that I know of, this was custom developed for X-cart and then ported over to WooCommerce...it did cost quite a bit and the subscription to Experian/CallCredit can be expensive but it can be worth it. This is a useful article:

    parcelherocom/blog/voices/age-verification

    (I cannot post links due to my newbie-ness so put the full stop after 'parcelhero'i.e. parcelhero dot com)

    which puts importance on the pre-delivery options like age verification software. We use age verification software (not for booze though) for any card that is not a credit card and PayPal is set to use only the PayPal account itself and not checkout as a 'guest' where you could use a debit card.
     
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    DanH

    Free Member
  • Jan 5, 2010
    247
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    Yes, an official plugin for WooCommerce would be good especially as there could be a market for it, not just on alcohol -there has recently been a consultation on new legislation on offensive and dangerous weapons which encompasses knives, razor blades etc and it may be that these types of services are enforced.
     
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    DanH

    Free Member
  • Jan 5, 2010
    247
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    You won't know what checking they do behind the scenes e.g. if it is linked up to Experian etc then the checking can be made without your awareness. I'd like to think they do more than a checkbox as they will be quite aware of the legislation!
     
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    A

    Asian Sources

    Can you simply not add an option for a prospective customer to upload a copy of his driving licence and/or another Govt. ID while placing an order? Of course, the existing "tick" box would still be there. So basically, a person ordering "ticks" to confirm he is an adult and uploads a document. While processing an order, you scan the document associated with it and simply refund the payment if there is a problem with the document.
     
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