Recent content by jdluckhurst

  1. jdluckhurst

    My first attempt at SEO. Please pick the bones and advise.

    I 'third' the meta description as a selling point. Google pretends not to take the meta description into account (I personally believe that they do a tiny bit), but it is very useful in attracting visitors. One thing I would say is that although getting keywords into the onsite optimisation is...
  2. jdluckhurst

    Pay by results - SEO

    You would be surprised at how many SEO companies do actually do this on the side! ;) I wouldn't be interested in designing and building the site but if you would like to discuss SEO then just PM me. It would obviously be fully dependant on the fee. I think you will struggle to find anyone...
  3. jdluckhurst

    Does this make you either laugh or frown saying "What nonsense!"

    Just sounds strange...more like a water proof bed sheet for your kids!
  4. jdluckhurst

    The SEO panic principle.

    Correct. Most SEO's are the quickest of all to change their tune... They do indeed although as a few on the thread have pointed out, they do not give many details as to how they are going to go about getting you ranked WITHOUT being delisted. It seems strange to me because the webmaster...
  5. jdluckhurst

    Bucket and spade anyone?

    After only 2 weeks I doubt that you would see many results. I would just go about making sure the onsite is water tight, and by this I mean everything! You mention keyword density - I would forget about this and just make sure the content reads really well....thinking keyword density is...
  6. jdluckhurst

    Importance of having a professional number

    Your phone number is simply another aspect of your brand. It fully depends on what image you want to give off, although my personal opinion is that local numbers are best. National numbers can deter people, whilst mobile numbers will make people apprehensive about a one man band not being able...
  7. jdluckhurst

    Fake Reviews: Named and Shamed

    I have been looking at this recently after a client got in touch about a company that got you reviews - although when I looked online there was some noise about fake reviews (although they were probably reviews themselves!). Tripadvisor is notorious for fake reviews. Unless they are specialist...
  8. jdluckhurst

    Small business won an award from Theo Paphitis - how best to capitalise on it

    AS above, just tell everyone. Make sure that you get it announced on all the relevant social channels like Facebook, Twitter, Linkedin.....not only by yourself either. Hassle Small Business Sunday to make as much noise for you as possible. Well done!
  9. jdluckhurst

    Director, Proprietor, CEO

    And far too American! I have in the past talked to people working for US companies that have ridiculous titles like "Vice President of Sales EMEA" when in actual fact they are the only ones 'on the ground' in Europe, Middle East or Africa....are based out of Bracknell and only operate in the...
  10. jdluckhurst

    PPC Worth it in sectors with high competition?

    PPC can be a very useful tool whilst you take the time to to improve your rankings for organic search although yes you can waste a lot of money if you don't know what you are doing. PPC is also useful for understanding which search terms are the highest converting and which ones are usually...
  11. jdluckhurst

    Ways to avoid negativity when starting up

    Experience is indeed useful, but not the be all and end all. Bit of a juxtaposition in your 'brief' - confident about your abilities, but lacking confidence! A bit hard to comment on whether you should take the plunge without knowing the industry but if you feel like the time is right to go on...
  12. jdluckhurst

    Do I need a CRM?

    CRM's are great...if you use them. If you don't they can end up being a considerable waste of money. It's sort of a different story when you are a one man band because either you use it or you don't. As you grow however, it is really important that everybody uses it so that you don't end up...
  13. jdluckhurst

    Selling your business - where?

    Sorry but I can't add much to the conversation in regards to where to sell it. Have you considered approaching competitors? A mate of mine just sold his to a competitor. He did come up against an issue though - him and his business partner were too involved in the day to day running of the...
  14. jdluckhurst

    SEO reports - what do clients want?

    Clients generally want the end result which is enquiries and sales. However, clients that understand it can take a little while still want reports. A lot of them just want to know what is going on, and what the plan is. Transparency is key.
  15. jdluckhurst

    Working for a SEO Agency?

    Bit of a generalisation, but probably true with the bigger firms. Some of us smaller ones actually do good work and make real differences to our client's businesses :) Working in SEO can be fun, although you are unlikely to be able to get away from clients that want it now. As with any...
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