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Just wanted to introduce
http://www.hotline.co.uk/
We sell printed promotional products by mail order.
Are main products are
1. Printed Pens
See http://www.hotline.co.uk/promotional_gifts/department/23-promotional_pens.htm
2. Giveaways...
Sorry to put a damper but it hardly a great time to launch a magazine publishing has been effected by the downturn and this sort of thing is always risky at the best of times
If you a market trader have you considered ebay and sell by pay pal.
It really depend on what you selling i have a friend that sell painting to the usa via ebay who is making a mint
Google analytics is probably about the best package available as it help you to optimism for google also check out google webmaster tools this can tell you alot about error duplication links etc which may need tweaking on your site
Guess it depends on whether your product fits the software if it requires a lot of questions to be asked to get to a price it may have to be a bespoke solution