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I don't do "SEO" but "Advertising" I'v been advertising on reddit for one of my other clients. It might be right for you?
A warning about reddit they are internet savvy, you will have to "speak" to them directly in you ad and possibly on your site.
Have a look and give me a PM if you want to try.
Lighting! Ok go get a web camera but nip down to BnQ get a workers halogen Light, raid you wife/girlfriend make-up draw and use some foundation lightly under the eyes ect, as her she will know. talk for no more than 3mins max Don't add cheesy graphics. more advice PM me..
Camtasia Studio, it works, the compression is good straight out the box no messing around with setting just hit publish then ok ok ok ok and upload video.....
istock
or
flickr but click the advanced tab then chooses Find "content to use commercially" then check the CC
Be very careful that random images are not owned by Getty, they search the web for posting and then send out a bill that is normally in the thousands "getty love letter"