How to grow my business?

[ryanwuk]

Hello,
I have a startup business and I wish to increase its online visibility. I would like to hear some innovative ideas with reference to latest trends.

 

[Maxwell83]

All of the solutions are things you probably already know - they are hard work and take time to show results. There is no 'innovative' method to shortcut the hardwork. I say that because 'innovative' means to me that no one else is doing it, and whatever you do, others will be doing it too. You just have to keep doing it anyway and do it well.

 

[Mr D]

Hello,
I have a startup business and I wish to increase its online visibility. I would like to hear some innovative ideas with reference to latest trends.

Getting the business in front of people.

What methods are you currently doing?

 

[bob2019]

Depending on your type of business, a quick route to online visibility is advertising through Google Adwords. This involves choosing key phrases or words that you want to target when someone does a Google Search. Depending on how much you are prepared to pay depends how high up on the results page you can get.

Like anything quick, it requires investment and testing. Be VERY careful - my opinion is to never link it to your bank account through Direct Debit, just top it up manually so you know you have complete control of your budget. Even though there are budget options etc within the panel, Adwords is very good at eating funds very quickly without you realising and I prefer the manual top up method.

Whilst it is easy to set up an account and get clicks from AdWords, you may want to speak with a specialist to ensure you are getting the most for your money - you want to minimise the amount of people clicking your advert and costing you money if they are less relevant customers or less likely to convert to sales.

 

[mattk]

Think as if you are a customer looking for your services. How would you search? What would make someone choose your company over the plethora of others offering the same service?

Assuming you are referring to your hosting/domain company, I would think that a large number of normal businesses buy hosting and domains based on the recommendation of their web designer or IT support provider. Have you tried partnering with companies who can recommend you based on a commission or discount arrangement?

 

[Nochexman]

...I have a startup business ...

Your website says your business was founded in 2001!?

 

[ryanwuk]

Depending on your type of business, a quick route to online visibility is advertising through Google Adwords. This involves choosing key phrases or words that you want to target when someone does a Google Search. Depending on how much you are prepared to pay depends how high up on the results page you can get.

Like anything quick, it requires investment and testing. Be VERY careful - my opinion is to never link it to your bank account through Direct Debit, just top it up manually so you know you have complete control of your budget. Even though there are budget options etc within the panel, Adwords is very good at eating funds very quickly without you realising and I prefer the manual top up method.

Whilst it is easy to set up an account and get clicks from AdWords, you may want to speak with a specialist to ensure you are getting the most for your money - you want to minimise the amount of people clicking your advert and costing you money if they are less relevant customers or less likely to convert to sales.

Thanks for your advice