Newsletter vs eBook

[Essence]

Hi all,

Can I please ask your advice?

I have several articles and case studies that I would like to make available to viewers of my website and existing clients. However, I can't decide whether to start up a newsletter, or publish and sell a mini-eBook. Or both?

If you were shopping around for info in your field, what would you prefer to look at? Which do you think would be more popular? I can't decide!

Any comments appreciated! Thanks in advance...

Essence.

 

[Rob Holmes]

Hi Essence,

Why not get your people to sign up for your newsletter and offer them the ebook as the incentive to do so

Only deliver the ebook once they have confirmed their email address!

Rob

 

[Essence]

Hi Rob,

That sounds like a great idea. It hadn't even occurred to me to do it that way. Thank you so much for your advice, much appreciated.

Regards...

Essence