Link Building Vs Link Earning

[jamesonaugust]

Can any one please tell me, What is Difference Between Link Building and link earning?

 

[punitbook]

Link earning does not have any technical back ground even it can be considered as a way to increase links of site that do not only give you huge traffic at your website but also people love to shared them. This way of link building also know as volunteer types links and link baiting. In short way a link that generate link it self


It can be through various sources like news or announcement, by providing free services, free tools that have higher chance to become viral

 

[MarcusMiller]

Link Earning is a form of Link Building but should be the primary focus of whatever it is you are doing to promote your website.

Much of the link building that is done out there is basically link placement, finding sites that are open to anyone placing a link and dropping your own link on there also. That is a fairly weak and infective strategy in 2013 and beyond. There are a few sites you can and should place a link on but quality and relevance should be considered (relevant, high traffic directories etc).

Link earning works on the concept that you will put something out there that is so good that people will talk about and reference it with a link. The 'earning' aspect comes from having earned the link through your toils.

To a lesser degree, you can earn a link with placed content like guest posts but again, it is important to focus on quality and relevance and really only target Triple A sites so you earn a link with the content you submit. Don't be tempted to submit content to sites that will accept anything from anyone as ultimately, you did not have to work very hard to earn that link so subsequently, the value you will take from it will be minimal if anything at all.

I think like this: If you give, you should receive!

In reality, this is often not the case and you really have to bring something new and amazing to generate this exposure but once you have this piece of content, if you are doing some 'link building' it can take the form of contacting people and saying 'Hey, I noticed you link to X on this page, check out this awesome Y, it is more comprehensive/detailed etc'.

In this way you are still asking for links to get the cogs moving but you are asking for them in a way that benefits other folks through what you have shared.

Obviously, that is a view from 10,000 feet but hopefully, it gives you an idea to go and research more!

Cheers
Marcus

 

[webgeek]

Sounds like you're referring to one of Rand's talks which was surely inspired by Danny Sullivan (4 months prior)...

He's talking about link building as the old school:
- article directories
- blog commenting
- forum profiles/comments
- guest books

Where the old school technique was just to drop quantities of exact match anchor text links as a way of ranking.

Link earning is simply the idea that links should be built on sites where niche relevant audiences frequent (sites with traffic). Think building links for traffic, not for rankings.

Some of the community have been writing about the below (mentioned in the Danny post):
- 17 types of links to avoid
- 15 types of unnatural links
- Types of links explained

Sure, gaining search rankings is great. However, link building tactics are evolving. Now is the time to build remarkable content that people will bookmark, share and revisit.

 

[sanufdutta]

Link Building is a form of Seo which helps you to visible in search engine results, where Link Earning stand for affiliate links, it means you are seriously earning from those links. That;s all.

 

[jamesonaugust]

[FONT=Verdana, arial, helvetica, clean, sans-serif]Thanks for the information .......[/FONT]​

 

[raglantribe]

It seems we have three interpretations of "link earning" in this thread:

1) Link earning where you're creating backlinks for traffic rather than seo ranking
2) Link earning where you earn links because of the quality of your content rather than paying for them or just placing them on sites that will accept your links
3) Earning affiliate income from your backlinks

Which is the correct interpretation?

I know that Google states that they prefer backlinks that are earned by quality and reputation. So I believe that interpretation 1) is probably the correct answer

 

[Young Recruit]

See below! (duplicated post!)

 

[Young Recruit]

Hi,

I imagine the difference between link building and link earning in terms of pushing and pulling.

Link building = pushing your links or 'selling' the idea that your link is worth having on someone else's site. Asking someone to link to you or swap links.

Link earning = pulling. Creating content that's so relevant to the people you are targeting, that they voluntarily link to, and share your content. Effectively pulling people in.

One is link focused the other is content focused.

JA

 

[RedEvo]

Create content people want, or better still need, and they are likely to share it (link to it). It's the original purpose of linking and the reason Sir Tim Berners-Lee created the http protocol.

The Google boys realised they could use links as a way of measuring importance and built a search engine based on this idea.

Marketers realised this and links became a business currency as they deliver rankings.

So, going back to basics you can see originally links were earned.

d