Generate Leads

[MathewIzzard]

Hi All,

What is the best way you've found to generate leads for websites that require web services?

I'm looking into alternative means and wanted to approach lead generation websites but unsure if they are worth it?

Cheers

 

[webgeek]

Do the keyword research and see what the top features/pain points/questions are which have the interest of people (in your location/geo).

Model your content to address these areas, optimise, build related blog content that feeds into those, interlink, lead capture and then drip nurture them via email.

Your inbound content/optimisation will pull the organic. Your drip will pull the buyers who aren't yet ready, but will be someday.

In a hurry? Add PPC to speed the top of funnel, until your organic copy-optimisation program is rocking along.