Recent content by XanderMarketing

  1. XanderMarketing

    2023 Corporation Tax Rates for a Jan to Dec financial year

    Hello. Our financial year runs in calendar years. With the change in corporation tax in April does anyone know how this will be worked out in a case like this? Do we get corporation tax of 19% of profits for Jan to March and then 25% (or whatever it works out to be) from April to Dec? Or is...
  2. XanderMarketing

    Contract for retainer marketing agency

    Hello I'm looking to update our T&Cs, largely around our retainer contracts. Are there any solicitors here that have experience with these types of contracts and can help me? (Happy to pay of course). Thanks
  3. XanderMarketing

    Where to focus my investments..

    As other people mention having a plan is a good place to start. Otherwise it's testing tactics and seeing what works. These could include: - SaaS directories like Capterra - Email marketing - Creating content - Telemarketing - Partnerships/affiliates (with web design companies for example) -...
  4. XanderMarketing

    Autoblogging

    My view is that you should create high quality, unique, fresh content. If you really want to be a 'thought leader' and get people to engage with your content you have to take the time to generate ideas and create compelling content. There is so much content out there that why is someone going to...
  5. XanderMarketing

    marketing

    Have a look at Growth Accelerator, government run scheme where they can help you with marketing.
  6. XanderMarketing

    What is the best way to market your business?

    Hi Bjarke, We've worked with a number of consulting and training companies supporting them with marketing. My advice is generic now as I don't know your business but some things to consider: - Make sure you have a great website which is clear, clearly says what you do and who you do it for and...
  7. XanderMarketing

    The 7-Day Startup

    I've always done it with businesses where websites are at the heart of the business. It's a case of having an idea, buying a domain name, setting up a website - usually using a WP theme initially and having a minimal amount of content. Where things are being sold directly integrating a plugin...
  8. XanderMarketing

    Recruitment website to advertise for job... please suggest

    Have a look at Indeed.co.uk - free or pay per click listings Depending on who you're recruiting for sites like Gumtree may be worth looking at too
  9. XanderMarketing

    The 7-Day Startup

    It's a good book. True, not every business can be set up that quickly, but some can and it's a good way to test a business. We launched a sub-brand to our agency in an afternoon that has gone on to be very successful. I've also launched two other businesses that were set up in a day and got...
  10. XanderMarketing

    Paying for marketing advice

    If you want to learn 'theoretical' or 'how to' marketing then you can read that on the web, in books or go on a training course. What is PPC? How to I optimise a campaign? How can I use content marketing in my campaigns? What types of content marketing are there... However if you want to know...
  11. XanderMarketing

    Individual email marketing

    Are you looking to send emails out one by one? Or personalise the same email, sent to many people?
  12. XanderMarketing

    White Paper Agencies

    May be a bit late but we have a lot of experience in white papers, including papers for the eCommerce sector. Send me a message if you want any more information...
  13. XanderMarketing

    DM better than EM now?

    There are many people doing email marketing poorly - buying millions of records for £99, sending out highly graphical emails to these lists which are salesy - this is unlikely to work. Email marketing done right does still work and have its place. This is the same as DM - unimaginative, boring...
  14. XanderMarketing

    Do all business bank accounts have monthly charges?

    Hi, we have an HSBC business account and have had it for over 4 years. They've said they are going to start charging £5.50/month for it. Is this normal for a business bank account or are there any free ones? I've found a lot of free ones for startups or businesses in their first two years of...