Recent content by Will S

  1. W

    Google My Business / Google Business Profile - unable to verify

    I'm not sure what business you have but you are allowed a Google Business Profile if you are a service area based business who only visit local customer's in their home but don't have a premises for customer's to visit. You hide your address and can still rank locally although it is often more...
  2. W

    Pension providers which allow card payments from Employer?

    Hi, I use Vanguard Asset Management for our pensions and make payments using our business debit card.
  3. W

    Facebook migrate to Business manager or link to personal account?

    Hi, I received the same email from Facebook a couple of weeks ago (couldn't see the correct menus to do what was requested) and again this week. Our business account was originally setup with a business email and since this time I added my own personal account so that I could post and like as...
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    Website ranking locally for singular keyword but not plural

    Hi, My business website is ranking really well locally for a singular keyword but not the plural and I am at a loss to understand why? The items we provide are equally sold in pairs but equally often only one is required. As an example (although this is not the item we sell). If I...
  5. W

    What's a good sample size for a mailshot?

    We are in the private Hearing Care business
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    What's a good sample size for a mailshot?

    The targeted addresses were from Experian using their Mosaic database. The letters were sent to people who fall into the "Active Retirement" group which is our target market. Martin, many thanks for your advice which is really helpful. I will take this on board going forward.
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    What's a good sample size for a mailshot?

    We have sent 250 letters this week without any response so far. The call to action included the opportunity to book a free appointment with us in the local area a week Saturday. We are debating whether to send another 250 to a different area where we are doing an event in a couple of weeks...
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    What's a good sample size for a mailshot?

    Hi, We have just had a sales letter created by a copywriter with a leaflet that we will be mailing to targeted people across the area that our business covers. I'm aware that take up on direct mail can be anywhere from 0-5% and was hoping if people with prior experience, would be able to...