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It's an interesting question, and one I've seen asked many times over the past decade. "SEO is dead!" etc...
My take is that Google is always trying to provide the best and most apt results possible on search. It dislikes any manipulation where sites try and trick its spiders, pandas penguins...
While I agree with you here, social should be a part of a well balanced SEO plan rather than the focus - especially in a (sorry for being blunt) dull industry like computer repair. Most clients wont be that engaged or checking in eagerly on a daily basis to see what else is new in the pulsating...
lol the 35,000 was somewhat tongue in cheek, I wasn't privvy to the exact number. He wasn't an SEO expert but was explaining the problem his website faced since Google penalized them. Clearly, the SEO agency that he hired was link spamming using any and every opportunity.
It's worth remembering that SEO evolves at a rapid rate. So what worked last year may not work nearly as well now. So, if you're going down the DIY route, make sure the resources you learn from are reputed and just as critically current. Or, you may well be doing more harm than good. Having said...
Ironically, in my experience it's smaller SEO providers and even entrepreneurs who can often provide the best quality SEO results and within tighter budgets. I was talking to someone recently who owns a very big shop in the Diamond district in New York - we had an informal chat about how his...
New domain names can take a little longer to squeeze into the top pages, although as mentioned above if the competition is low to moderate ranking should be OK. Have you checked that your website content is optimized for the search terms you want? Beyond onpage, you can start creating some niche...
Moving from one domain to another requires a lot of consideration. Apart from the issues highlighted in this thread, if you're moving from an aged domain to a brand new one, there are obvious negative connotations because Google prefers aged domains. A lot of the SEO work already done will also...
Hi Grahame, since your business is local, ideally you'll want to identify all the local keywords your potential customer is using and then set about working to get each one to rank well. You're dealing with low competition keywords which is good, so if you can identify ALL the possible keywords...
As part of an overall balanced marketing plan, things like FB, Twitter, Pinterest (etc) can help your SEO and branding. Some sites now use bribes to encourage people to like specific posts (eg the first two paragraphs are free to read, and to read the rest of the content the site visitor must...