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We use push ads quite often too, it's a hit or miss for us though. Our marketing process in general gets its big boost with personalized email campaigns that most of the time–do not end up in the spam folder of our customer database.
What a shame, I couldn't even find their site on Google...
I agree with using highly targeted campaigns. We cast a wide net using soc-med marketing for our business (only boosted posts for FB and IG ads), and we use specific criteria to reel in our target market for our ad campaigns. It takes a whole lot of effort to do it, but we set our sights on...
I view DA and DR relatively the same way since both are anchored towards SEO. Although DR is more on the backlinking profile and DA is essentially a way to gauge how a website will rank on SERPs, the methods you would usually do in improving your site would affect both of them.
A lot of the...
Aside from the amazing and well-detailed comment of Mr. D., the only thing that I could probably add the nature of the business that you are trying to build. It may seem obvious at first, but it seems like you're looking at the business from a birds-eye sort of view, an overarching expectation...
So far, we're still on a WFH setup but the executives were discussing about having physical workforces again as the restrictions were being gradually lifted. We have also gained a steady momentum as to our customers which is super nice. I can really say that things are starting to look up after...
I think that you finding out about this data is a step closer to a better time in your organization. It is true that a lot of organizations need to adapt to the current state of the majority of the workforce if its members want it to continue existing. However, I do also understand the position...
As some have already suggested, it is nice to once again take a look on the overview of your business. This way, you may be able to see where you can improve on. Also, if you think that almost all the people in your industry is doing the same thing (thus minimizing the competition amongst you)...
I think it becomes worse because of the elongated time that the global economy will be on a recess. Compounding negative effects, one after the other. It really stinks.
As long as they are willing to learn, I'm okay with it. It's up to us to educate them through the process so no other businessperson would take advantage of their cluelessness about the internet. :)
Well, it comes down to how committed you are in separating your work and personal life. It is really hard at first but you will soon find it freeing. ;)