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Hi, I am looking for a bit of advice.
My business is video production, mainly public sector training and information videos, along with some company films. All fairly small scale, and I am a sole trader.
Recently, a media graduate asked if they could do some work experience, which I was happy...
My business is mainly video production and animation (corporate/public sector). Adobe has been pushing AI tools for years in my sector, and while they sometimes work well, it isn't the life-changing experience they market. The subtle tools can be great, like sound filtering, sometimes. Often...
I could be wrong, but didn't Elon get rid most of the online safeguarding staff and just leave it to the algorithm? Pure promoted free speech as long as it fitted his narrative?
On a personal level I am finding X leaning to the far right since Elon. Most of my business comes from the public sector and I have seen a number of organizations move away from X in recent times (not most). Is X still part of your sm engagement?
I would blog if you can regularly write content that is relevant to your market and interesting. You then feed the blog out through all your social media channels. Maybe throw in some insider tips relevant to weddings or a couple of give away's (and get people to subscribe)!
It's got to engage, lifestyle productions are what sell products (not all products)- this product will do this for me. It maybe obvious but just look how ads works.
Yes there is a lot of crap out there which works on the snake oil sell, but not every company.
Talk to my teenage son about how they engage with the world of consumerism. No golden bullets in this life but people engage through story telling, always have and always will. Will video turn your badly designed website into an overnight hit - no. Will it answer all SEO problems - no.
It's...
Video wont help you get to page 1 of Google but it "CAN" help improve your sites exposure, engage your audience and convert leads. Maybe even increase your ranking if you use it correctly.