Recent content by MCL

  1. M

    Existing soft opt-in contacts

    I have a large email marketing database that has been built over a number of years. The contacts have generally been added to the list via a soft opt-in method (e.g. a pre-ticked box). Over the past couple of years I have thinned this down by annually emailing out asking if people wish to stay...
  2. M

    Terrified of life after GDPR!

    From what has been written in this thread, and from what I have read elsewhere, I understand that in order to send marketing emails to an individual, you either need consent or you need to have established a customer/client relationship, but can anybody direct me to an ICO document that details...
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