Recent content by London Bookkeepers

  1. London Bookkeepers

    Accounts/Sage

    You'll be best off getting an experienced bookkeeper to help you make the transition. Can be done at anytime but be careful to record exactly when you changed from not charging to charging VAT. Quickbooks or Xero would be a cheaper alternative to Sage, and easier for a non-bookkeeper or...
  2. London Bookkeepers

    Lost in post, again!

    I think recorded delivery is the safest bet but if you are sending out a lot then perhaps this is too expensive? I always send recorded delivery and touch wood nothing has gone astray yet.
  3. London Bookkeepers

    How to take more local work without flyers

    Networking can be good and you could also perhaps try locally targeted Google Adwords.
  4. London Bookkeepers

    Self Employed vs Employed

    You are indeed classed as employed in this situation.
  5. London Bookkeepers

    PPC - Let's Help Each Other!

    I'd make sure that you list some negative keywords for your campaign so you are not paying for irrelevant clicks.
  6. London Bookkeepers

    I am hoping to open an accountancy practice...

    Running your own business isn't for everyone but the fact that you are looking far ahead is a very good sign. The more prepared you are in all respects the more likely you are to succeed. Don't leave it too long though! Good luck.
  7. London Bookkeepers

    Company name, should it be website domain

    I'd say Peter hit the nail on the head here. If you gain new business online then a keyword related domain name may be the best bet.
  8. London Bookkeepers

    1and1

    Interesting to read the comments on them. I keep seeing their adverts on TV so I guess they are doing well. Had no dealings with them myself since I could tell that they weren't looking good enough for what I wanted.
  9. London Bookkeepers

    Technical web question (online form)

    Thanks. I've just about sussed it out. It was actually a problem with the hosting company rather than with the site or code itself. The other site was a different hosting company. Cheers for the offers of help.
  10. London Bookkeepers

    Technical web question (online form)

    Hi. I have a quick technical web question. I have a current website that works just fine and I have a form on there to get customer enquiries. These enquiries come through to my email address no problem and I know enough to be able to change which email address the enquiries go to if needed. I...
  11. London Bookkeepers

    Click Through Rate on Adwords

    Thanks Adrian. I do use conversion tracking where I can track when somebody has made an online enquiry. Is there any way of tracking when customers phone in though? Thanks.
  12. London Bookkeepers

    Click Through Rate on Adwords

    Thanks Andrew - that's very useful. I use a mix of exact and broad but I'll follow your advice here with midified broad match. I do use negative keywords and do check this since it has definitely been the case in the past that a lot of clicks have been for search phrases that really are not what...
  13. London Bookkeepers

    Click Through Rate on Adwords

    Good Evening. Apologies if this has been asked recently but I'm looking to lower my Adwords costs and increase my clicks (aren't we all!). I'm keen to improve my quality score and improve my CTR. What I'm wondering is what is a decent CTR for one of the keywords that attracts the right people...
  14. London Bookkeepers

    Starting up a business

    I was in a similar situation in the past where I was about to go into business with 2 business partners but felt that I brought quite a bit more to the table. In the end in my situation the best way forward really was for us to split it three ways but I guess it doesn't have to be like that...
  15. London Bookkeepers

    Google Adwords - Account ID and Security

    I use Google Adwords and although I do OK with it I know I'm not utilising it as well as I could. So I thought it may be a good idea to talk to a web company about my PPC Google campaign. Somebody emailed me back asking for my Google client ID and then they'll be able to acces my account and...
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