here's a great read that will give you what you need to know.
http://www.ducttapemarketing.com/socialmediaforbusiness.pdf
localman
www.SimpleSalesTracking.com
Have a plan for engaging your visitors straight away.
Focus on building two things - a group of people who're interested in being contacted via email for a newsletter, follow on twitter.
Second - get some discussion happening straight away on your site to show activity.
localman...
give 99designs.com a try.
I've said this a few times on the forums. I'm not affiliated with them at all, but have used them.
localman
www.simplesalestracking.com
A lot of tourism that is green, isnt being promoted as such.
agreed- it's going to be a long while before tourism where you travel hundreds of km's can be made green.
Hosting is a tough business and globally competitive.
You might want to think about some kind of value-add.
So, hosting and....
Build relationships, ask for referrals and give great support and you'll be on your way.
localman
simplesalestracking.com
You could try 99designs.com
You tell a whole bunch of designers what you're after. You get multiple designs back and you choose the best one and award a prize.
You choose the prize you're willing to give. $500 for a template is probably about right.
It's more expensive than a template...
For aorund $10 /yr you can use your own domain name with wordpress.com.
And, definately, just tell google your content is UK specific. Google does not care where the server your blog is running on is physically located.
Finally, might want to consider a tool like feedburner for better...