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My guess is that checkaprofessional drove minimal revenue compared to the main business and the listed professional businesses were more difficult to recruit/manage. Why they didn't sell-off that part of the business (to unbiased for example) seems odd.
Thanks, I can see it's a tough one to pitch at the right level. We're actually going to focus on solicitors, and go even more niche and just focus on family law. We're putting a lot of effort into researching and listing only the most experienced and highly rated family lawyers for each area or...
Thanks Zak, I'm less focused on the reviews, more focused on the new business. Do you know what your client was paying? I was under the understanding that they charge per enquiry?
Google Ads can work well, but the basic metrics need to be in place or it'll cost you more than you make in profit.
In my experience of running Ads for different sectors, you need both of these two essentials:
1) enough people are searching online for what you are selling (you might well find...
Also, be sure it is indeed 'novel'. If there is an instance of your particular use-case being in the public domain before you make your application, then even if you gain the patent, you may struggle to defend it.
In my experience, getting bums on seats to any type of event is about successfully tapping into either a DESIRE in the target audience or a FEAR (though desire usually works best). I'd use this as a check-and-balance for any event title.
One event I ran a few times in a previous life that got...
There is another option that for certain reasons I'd discounted, but it was to not limit the membership to any given product/service, but instead to be a more bespoke 'smarter sourcing' service - i.e. do the leg work of sourcing supplier options as and when needed - anything from leaflet...
Was there a reason why this sector is esp bad for this idea? You're in the sector so I'd appreciate your view. To my mind, I've always seen the legal sector as being more bothered by what their peers/competitors are doing than most other sectors, so I thought firms might want to be included by...
I agree in that some purchases (fleet cars for example) I'd avoid due to lack of industry knowledge, but most other common/commodity business services/products I would think are fairly straight forward(ish). My starting point is trying to see the need from the member's viewpoint, without...
I think the need for paper of some kind will be around for some time in the legal sector... it's just not possible to share rafts of information across people (e.g. esp. in court) by any other means.
Also, if the profession moved to adopting recycled paper (and then also recycling it) I'd be...
Yes, definitely services too. Basically anything that is a) commonly and regularly purchased and b) at a reasonably high cost across a whole year - in order to justify paying a membership fee to gain access to the discount.
I agree, I initially thought about paper, but wasn't sure if enough was spent on it per month/year - how much paper would a firm use per month, I guess not hundreds of pounds worth (other than for the larger firms)?