By clicking “Accept All”, you agree to the storing of cookies on your device to enhance site navigation, analyse site usage, and assist in our marketing efforts
Essential
These cookies enable our website and App to remember things such as your region or country, language, accessibility options and your preferences and settings.
Analytics
Analytic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Marketing
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
Hi Daniel,We just finished testing display network and for direct enquiries, its just doesn't work for us even though clicks are a lot cheaper.I will come back to you on the other bits later as gotta get some work done.
Peter if your also saying {Quote} While we strangers on the internet generally have your best interests at heart, none of us is qualified to comment on the specifics of your AdWords problem - even if we have a 9" CTR or 20 000 hours of experience - without actually having a look at what you've...
I hadn't intended to make the point about how BMM was used in this case, but to point out that wild statements like "BMM isn't suitable for B2B" should be taken with a pinch of salt.
Hi Peter if you didn't want to make the point then I think the point about The BMM eg broad match modifier...
The chances of somebody typing into google search box whilst searching for the product +airport+advertising are very remote as the system would see that as a conflicting keyword not having a space between the words as it would look for the plus sign also in the wording.So the correct way to set...
Peter is correct on this. eg +airport+advertising isn't correct way BMM should be set up.
It should be set up as +airport +advertising eg space between the words but not between the + sign and keyword.
It's difficult to pin it down to one thing, as we all know it can be a combination of bad decisions.Given the posters past stats, eg 500 clicks and not one enquiry makes me think I'm not getting in front of the right people.? its a lot more than just the website that needs optimisation.As a very...
We do it ourselves as we have learnt what we think is the best practice with googles assistance.I don't buy into the idea you need a paid consultant to advise you, as we like to handle all our own spend, as we are hands-on and buy Adwords every day.If you want any free subjective advice then...
Why is that applicable to B2B ? if you could explain exactly what you mean about Broad match modifier not working if your a Business trading with other Business,s etc, that would be a great help thank you ?
Sorry, Paul.That's why I do all my own Google Adwords campaigns myself.But I will do some more experimenting and come back to you as its an interesting subject and hopefully will help others be more effective with there Google Adword spend.Its a great system providing you can see through all the...
That's not true I'm afraid, these keywords don't show for searches at all if flagged as Low Search Volume, the way AdWords works is that the volume has to move above a certain small threshold (they don't tell you what that is & it only updates once a week) & the keyword would have to change...
I just now checked 3 of our low volume keywords and they activated our ads on broad match modifier.Whilst the volume won't be great he can tweak the match types safe in the knowledge he isn't going to haemorrhage money until he knows what he is doing.Try it yourself and let us know your results.