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Seconding all the advice above.
Pick and focus on one area.
Which area do you know the best? Which area do you have the most existing clients in?
Focus there, and become an expert in that one specific area to the exclusion of all else. Then expand once you have clients coming through the...
Before thinking about the software, have you figured out how you are going to get marketplace users onto your site and how you plan to monetize the business?
Building the site out, and getting vendors signed up is the easy part.
It can prove extremely expensive to persuade customers to use a...
If you are a software dev have a look at this guy on Twitter, he does lots of weird and wonderful things with programmatic SEO. Some of his sites make a killing.
https://twitter.com/iannuttall
I agree with everyone else. Can your scraped recipe site, it's a "recipe" for disaster.
Sorry...
We've had success with PMAX for ecommerce stores but the landing pages were highly optimised as @fisicx alludes to above.
Also, it was about £10-20k in spend before performance volatility began to settle down. PMax did outperform shopping and we weren't running search. This was in the cosmetics...
Personal choice I suppose. I like the user interface and support, always had core web vitals scores of 90+, so never had cause to change. They scale up well.
You are right though, Paul's traffic is going to be mainly UK based and won't need the scalability so it wasn't really the best...
You are quite right. I use the premium version. Added customisation controls for typography, spaces etc. Makes conversion rate optimisation much quicker.
Paul - for what you are after WordPress is a no-brainer. It has come on leaps and bounds in the last few years
You will get a boilerplate site (4-5 pages) off someone for £350 but the costs rack up when you want to make changes.
If you can take the time to learn yourself it will pay...
Have you looked at sites like: https://bubble.io/
It's pretty incredible what you can build with these no-code development sites. You won't need a technical founder at least in the beginning when you are testing your concept.
A couple of weeks on here and you will have the skill set to build...
I can't think of a sector more likely to get hammered by further tax changes than BTL.
Why not invest the money in a Commercial REIT instead. They are starting to show value.
IUKP is one good option. It invests across 44 REITs and listed property companies. The trailing yield is 3.6% and...
What are the economics of the business?
I can see the operator listings range between free and £99 + VAT pm.
Do you get any further revenue based off bookings?
The reason I ask is that your cost per acquisition for something like this is going to be pretty high.
Do you know what you can...
A good testing ground for ideas like this is YouTube. Set up a free account and start posting some of your content there.
It requires consistency of posting and you may not like the idea of putting out your course content for "free" but believe me it will pay dividends down the road.
Ahrefs...
Late to the party with this response but hopefully still useful.
There is plenty of low competition search queries in this industry. You could absolutely rank well for a number of job search terms if you wrote helpful content. However, you probably won't make enough from display ads...
I've sold 3 companies in the last few years so have a little insight here. It depends what type of business you own. Assuming you have no real assets of value included in the sale, its based pretty much on SDE (Seller Discretionary Earnings) which is essentially net profit with things like owner...