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It's natural, starting with dropshipping is really difficult at first, believe me, I know. Starting a store and expecting to gain orders and traffic from Facebook ads is not a good idea. I would recommend you to try narrowing down your audience and focusing on them, try Instagram marketing...
It's okay to feel lost and fail, because it means you are on your way to find your own calling. I've personally tried a few business ideas as well, affiliate marketing, dropshipping, I've lost a lot of money due to a failure, I had successful businesses that I wasn't interested after a while...
I totally agree with this, starting a business with friends is very dangerous and most such business fail, or at least one of the owners quit, while you might think that all your ideas are the same eventually you will start to notice the difference between work and friendship. Some may not like...