Recent content by Aleksander_Gramm

  1. Aleksander_Gramm

    Website Colours

    I can't disagree with you there.
  2. Aleksander_Gramm

    Website Colours

    Um, they wrote about usability testing to test colours scheme. Our agency designers use that.
  3. Aleksander_Gramm

    Website Colours

    Thank you for that. It seems interesting for me. Now I know how to spend my weekend :)
  4. Aleksander_Gramm

    Website Colours

    I think this article explains the advantages and disadvantages of A/B testing better than me, also it does that in proper English https://www.nngroup.com/articles/putting-ab-testing-in-its-place/
  5. Aleksander_Gramm

    Website Colours

    People lie or just guess. That's true. But if you provide your research in a controlled environment, you can get correct data. To start split-test you should construct a viable hypothesis. So, you need the data or the experience. Also, split-test means that you need a relevant traffic. But what...
  6. Aleksander_Gramm

    Website Colours

    These methods are surveys (including qualitative marketing research), polls, UX research. In many cases it is enough to follow common practices and make CTAs visibale and clear for the visitors.
  7. Aleksander_Gramm

    Website Colours

    Thank you for that @fisicx As a marketer I also did A/B testing for the landing pages. The split-testing is not perfect way to improve conversion rate even if there is a good experience. I prefer to use other methods but they have their downside as well. Anyway, there is nothing wrong to use...
  8. Aleksander_Gramm

    Website Colours

    I know that, but it doesn't seem valid.
  9. Aleksander_Gramm

    Reviews.io vs Trustpilot?

    Google uses reviews (exactly, the content of reviews) from the site pages to rank these pages, if a review form is available on the page. Trustpilot and other customer review platforms just steal ranking of sites. These platforms accumulate links and content, then they outrank sites. On the...
  10. Aleksander_Gramm

    Website Colours

    Colours are trending. Now it can be blue, green, grey. Then it will be red, orange, yellow. Also choosing colors depends on design style (Neumorphism, flat design, etc.). As a user I prefer sites which don't use colours (just logo, may ne some UI elements or CTA). But there can be many cutural...
  11. Aleksander_Gramm

    How long should redirects exist

    You can find various options, usually from six months to one year. I saw that Google recommends use redirects as long as it possible. Googler John Mueller says https://www.seroundtable.com/google-one-year-301-redirect-20893.html We all should understand, Google is a bunch Python code and there...
  12. Aleksander_Gramm

    How long should redirects exist

    How to do that?
  13. Aleksander_Gramm

    Setting up adwords conversions

    I think it is a good idea to start from reading Google's guide https://support.google.com/google-ads/answer/1722054?hl=en It takes time but it can help you to understand this process. This is why (sometimes) it makes sense to hire an experienced web developer who will implement the tracking code.
  14. Aleksander_Gramm

    Amazon removed 600 Chinese brands!

    I am a 'local expert' ;) Well, Amazon did the right thing. I think merchants should be responsible here and review customers' feedbacks. How can I trust a merchant, if I see fake reviews?
  15. Aleksander_Gramm

    Community retention problems

    Create case studies, share some interesting information, create blog about testing, Q&A, educate companies (how to create a good products) to attract the technical startups and inventors. IMHO you should change your site concept.
See more
Top Bottom
Community
Articles
Menu