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Hey ctnt100,
If you're aiming to launch your business with a Kickstarter you'll get the best results if your product is something that is unique, looks interesting and stands out from what's already available. If that's something you've got a passion for that you can demonstrate in the pitch...
I actually run both, Yellow Box Marketing with my team and then I am partners in HOJO Apparel, I love them both but the latter is only possible because of my great team at Yellow Box! Also we are now looking for someone to handle all our HOJO Apparel orders/ stock take/ emails etc so I will be...