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I suppose that these are some junk codes or something of that kind and nothing else. There is no secret in SEO and if there is any secret then it is black hat SEO.
Well, running a split testing is not about tracking traffic it is also about tracking the behavior of the users. Take you time and go through all the details pertained to your testing before bumping on a conclusion. Remember that a wrong move can destroy your all chances of doing something great...
I think Google Buzz is here to stay and it will be able to give Twitter a good run for money, but the only drawback it has is that Google has debarred its crawler from crawling the posted threads, I have checked this from Google's robots.txt file which is certainly heart rendering for people...