Recent content by UKmortgageguy

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    Mortgage Brokerage Business - cost of marketing leads?

    Thanks for your input Mark. Each business model is slightly different. But as long as the individual broker is competence and checks the case off with lenders thoroughly, I don't beleive there is any need to specialise, as the process is the same: Fact finding, reaseach(thoroughly), quote, DIP...
  2. U

    Mortgage Brokerage Business - cost of marketing leads?

    Thanks for this follow up infomation Paul. I am hoping that the cost per conversion is a lot less than £70 to be honest as I would struggle to make it viable with those costs. Interesting to know about the 15% click through rate. A 20% conversion rate seems high, but I do currently work on...
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    Mortgage Brokerage Business - cost of marketing leads?

    Thanks for your input Paul. These are all very useful points. And yes, my next steps is really to speak with a local marketing consultant as I would not dream of managing a marketing campaign myself. I am guessing many companies use PPC in conjuction with SEO to bring down lead spend. I...
  4. U

    Mortgage Brokerage Business - cost of marketing leads?

    That is fair enough. Well, that is what I have heard some people say. And I have heard up to £70 per lead! I have heard a range from £20 - £70 per lead, which makes it difficult to run high level numbers. Of course, the devil is in the detail, but just trying to get rough idea. Thanks...
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    Mortgage Brokerage Business - cost of marketing leads?

    Thanks Tony, really helpful. For the PPC side of things, I would definitely hire a ppc manager to run any campaigns, but was trying to establish rough costs to acquire a lead. I have a healthy budget for lead spend. I have heard from some people, that it can be up to £70 per lead so wanted to...
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    Mortgage Brokerage Business - cost of marketing leads?

    Hi, Just wondering if anyone can help answer a few questions? I have been a mortgage broker for around 5 years now, and went self employed 2 years ago with leads provided to me by the company. I am wanting to set my own brokerage up as an appointed representative and have a few quesitons...
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