Recent content by Springmedia

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    Is email marketing effective?

    For one of my businesses email marketing is my most successful and cost effective method of generating sales and new business. My tips for email marketing success Build a relationship with your emails - emails should build trust Send regularly - better to do little and often than 1...
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    Helpful SEO Video from Googles Matt Cutts

    This is definitely worth watching for people who are new to SEO - I have sent it to some of my clients :)
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    does anyone use gmail for business?

    I agree about using a forwarder - Use gmail if you want, just don't let your customers know as my view is that it creates the wrong impression about your business
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    Business name question - Marketing expertise required please

    Thanks Kim and Simon, I will definitely look into both!
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    Business name question - Marketing expertise required please

    Thank you again everyone, creating a name is an incredibly personal thing and must be meaningful to the owner as well as the business. Your advice was useful Spiritas as it made me assess each name against what my audience would be getting. Inspiration came in the middle of the night and I...
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    Business name question - Marketing expertise required please

    Thank you all for your contribution. It is a fine balance between making something catchy and noticable and creating the right impression. I have been running a little name survey with some of my female business owner friends and the general consensus seems to be that serious names are...
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    Business name question - Marketing expertise required please

    Thanks Boxby, I'm particularly intersted in hearing from women as you are my target market. I sway between wanting something catchy and wanting something that looks like it is going to be really useful
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    Business name question - Marketing expertise required please

    I'd love to have it, unfortunately the .co.uk domain name is gone over here :( and it is already a successful brand in the US. I'm looking for a name where the domain name is the same as it will have a very strong online presence. I'm currently searching slang dictionaries for inspiration :D
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    Business name question - Marketing expertise required please

    Thanks Conceptstore, I'm struggling to come up with a quirky name that 'feels' right. I also want it to be somewhat meaningful, but want it to appeal to my target market who are women who are exploring the idea of running their own business but don't really know where to start.
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    Business name question - Marketing expertise required please

    I am wondering what type of business name is best for a business that I am creating. The business is going to be a support group for women that are starting up and running their own business. There seem to be 3 potential routes... Going for a catchy / funny name, serious name, unrelated...
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    help needed - writing a article

    I would also suggest creating a free blog and just practising your writing skills. I have found that blogging has made me much more competent and confident! It will also help you find your written voice. Try wordpress.com or blogger.com and start writing about something that is interesting to...
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    Computer Graphics

    Hi We work with a video production company that are excellent and it was set up by 2 women who worked on the BSM videos. We're hoping to do videos for one of our driving school clients later on the in the year. Please pm me for details. You can see an example of one of their blog videos at...
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    London mayor: Who's your choice?

    Time will tell whether he will make a good mayor. I didn't vote for him as I think he's a bit of a buffoon, but I'm hoping to be pleasantly surprised :D
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    Ebay,Ebay,Ebay,junk yard

    Ebay has it's place as an online marketplace. Odds are 95% of people that sell on it wouldn't be able to sell as much elsewhere. It's just another business cost. If you can't afford the fees, then find somewhere else to sell your product. In my opinion I think it is a great way for new...
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    Has the internet raised expectations too high?

    An interesting debate. I would agree wholeheartedly that offline marketing is just as important, if not more important than online marketing. There are a number of ways to promote a business offline that don't have to cost alot but unless people know that you exist, odds are you're not going...
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