Recent content by Shirley McLellan

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    Do I slash prices permanently to get business or have an all-out sale instead?

    I'm having a hard time trying to win business for my publishing company. I think it's time to look at my pricing. I started out asking for a competitive price, neither at the top or bottom of the pricing spectrum but I've had no taker. So I'm thinking, to get things started, do I slash prices...
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    1-person companies: "we" or "I"?

    Yes, this is a very good point. Growth, hopefully, and more than one person to do the heavy lifting in future. So I'm using 'we' with the expectation that it'll be 'us' sooner rather than later. Here's hoping... Although, to the poster who talked about anonymity, I'd advise against it. It...
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    1-person companies: "we" or "I"?

    Me too! :D But there's a further point: as a freelancer (individual), I've been stung by businesses that know I don't have the budget to fight my corner. If I'm marketing myself as a 'proper' business, then I'm hoping that it will dissuade people from trying it on! 'I' websites, especially in...
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    Open for business!

    Open for business!
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    1-person companies: "we" or "I"?

    I've been puzzling over this conundrum, too. My business is basically me, with some input from ex-colleagues at times. But basically, it's just me. :) So I've used 'we' throughout my website because I thought it would instill more trust/authority. Perhaps I've misjudged it, and should go for...
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    Proofreading small business

    Ah, thanks, much appreciated! :) I may be looking for logos for Perfect Proof at some point in the future...
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    Proofreading small business

    Hi, I've been a freelance copywriter and editor for around 15 years and I'm setting up officially. I've just set up my website, Perfect Proof, and have started my social media campaign. Previously I've managed to get by through referrals and retained work (and a bit of luck). Now I want to...
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