Recent content by Rich Best

  1. Rich Best

    Can anyone help with Adwords GDN Remarketing Ads?

    This is correct. Dynamic Remarketing ads. A few more technical hurdles to jump through but the performance in terms of CTR and Conversion Rate are generally considerably higher. Sent from my iPhone using Tapatalk
  2. Rich Best

    PPC Consultant to set up/re-do adwords

    I am a 'ppc guy' and spend my days taking ppc accounts that people have been managing 'in house' and accounts that have been managed by other ppc consultants or agencies and make then better. Surprisingly, I commonly find that the worst accounts are those that were managed by other consultants...
  3. Rich Best

    Free PPC Ad Writing Cheat sheet

    Yes downloadable would be useful for sure ! Sent from my iPhone using Tapatalk
  4. Rich Best

    Free PPC Ad Writing Cheat sheet

    Page works for me.. Sent from my iPhone using Tapatalk
  5. Rich Best

    Free PPC Ad Writing Cheat sheet

    This is really really good for everyone - take note of this guys, very useful!
  6. Rich Best

    When Adwords does not cut the mustard...

    If it is an ecommerce site, why are you not using Google Shopping through Adwords? If your competitors are - you should be. The conversion rate and ROI through Google Shopping eclipse search network in some niches.
  7. Rich Best

    Online Banner Advertising

    Use Google Display Network - then you only pay per click, and get thousands (tens / hundreds of thousands) of impressions for FREE!! Good advice from intelligentppc above - you need to stand out. Don't be average. RB
  8. Rich Best

    Free PPC Advice

    Meta Title : make sure you have a meta title, and make sure it is aligned to your Ad Group keyword(s). H1 heading on page : make sure you have an h1 heading, and make sure it is aligned to your Ad Group keyword(s). Landing Page Text : make sure you have text (not in images) on your landing page...
  9. Rich Best

    Is SEO a dying art?

    SEO is turbulent. FACT. If you can make PPC Marketing work, that is a great win for your business. I believe that every business should manage a range of marketing tactics / channels concurrently. Never rely on one. I have spoken to many business owners over the last 3 years who relied on SEO...
  10. Rich Best

    Slow and late payers

    Payment upfront is the best way to work unless you have cash in bank. Also be very transparent about results and manage expectations. I now focus on PPC Management, but in the past managed a number of SEO campaigns. I often spoke to prospects who just had unrealistic expectations from the...
  11. Rich Best

    Helping businesses boost their PPC Marketing campaigns to IMPRESSIVE levels of performance and...

    Helping businesses boost their PPC Marketing campaigns to IMPRESSIVE levels of performance and enjoying every minute of it!
  12. Rich Best

    Adwords match types

    No problem at all I will be very happy to help. Are you local? I noticed you used 'Swansea Plumber' as an example. I am in Llanharan near Bridgend, so happy to pop over to meet you if you are up the road in Swansea?
  13. Rich Best

    What marketing has actually worked for your online business?

    If every marketing method that anyone mentions on this forum doesn't work - and you criticise it - maybe you can enlighten us all and show us examples of what does work for you?
  14. Rich Best

    What marketing has actually worked for your online business?

    If they had 2 millions likes and no commercial value from those likes, they were either not real / engaged fans or their marketing strategy sucked. Of course you can bring in commercial value from 2 million engaged fans if you know how to do it! Same as an email list. Some people will have...
  15. Rich Best

    What marketing has actually worked for your online business?

    I have found social media and online brand building to help organic traffic, as well as referral traffic of course.
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