Recent content by Peak District SEO

  1. Peak District SEO

    Google Analytics - how is everyone else getting on with V4?

    Most agency people I have spoken to don't like it either. We have retained clients, each one with different setups on different platforms, WordPress, Shopify, Magento etc. The basic setup is easy, but transferring Gaols to EVENTS is a big faff, and we are Universal Analytics certified. Small...
  2. Peak District SEO

    Kelkoo PPC marketing review & Google Shopping campaigns

    I've heard of them, but I thought they were a shopping comparison site. why would you wan to use a company like that? Id try someone more local with good reviews.
  3. Peak District SEO

    Google question

    Well, I think you answered your own question.. "unless a ton of negative keywords are added and constantly updated." Has to be done, boring but... has to be done. Secondly, "Even if you geo-target ie., the North East, ads are shown for searches that include London, Manchester etc." if you...
  4. Peak District SEO

    Google question

    It's the type of search query you use. Google gathers search queries for all domains using Search Console data. It groups the types of queries into groups, Informational, Navigational, commercial, Transactional etc. So if someone types: 1) 'Printed Banners' into Google, which tends to be...
  5. Peak District SEO

    Local Service Business - Google ads

    Yes, good point I'd use a pay-as-you-go telephone answering service, so you don't pay through the nose. We use Paperclip, a little company from Dronfield in Derbyshire, speak to Anne, she's very helpful.
  6. Peak District SEO

    Looking for some advice / insight into digital marketing by those who work in the industry.

    Jack, do you have your own website, there's nothing like trying to rank your own site as a sandbox project. You quickly learn what works and what doesn't. I can't comment about courses etc, I taught myself by doing and getting results....then got a low-level job and learned on the job. So...
  7. Peak District SEO

    Marketing - Recruit or Outsource?

    Glad to have helped in a small way. Just shout up if you want some more advice.
  8. Peak District SEO

    Marketing - Recruit or Outsource?

    The OP does have a point here. At the moment, broker sites and directories are again dominating local searches. BAR the map pack. This is Google's error. What we need to collectively do as business owners try to better respond to customer questions via our websites. The E.A.T part of the...
  9. Peak District SEO

    Marketing - Recruit or Outsource?

    Hi, Phil here from Peak District SEO. I think my answer might be a bit predictable but I'll offer it and let you decide. So you have 42k marketing budget per year. It sounds like a lot, but you have to factor in how you want to spend it. Let's say you run online Ads on Google and Facebook to...
  10. Peak District SEO

    Google Shopping - Exact Search Term?

    I'm not sure I fully understood what you're asking for....but if you want to prevent a specific phrase from triggering add it into square brackets as a negative keyword. eg: [the exact keyword]
  11. Peak District SEO

    Ecommerce platforms

    We recommend Woo commerce on WordPress. It's easy to set up and manage. Make sure you have some form of support package with your developer or host though. Magento is overpriced, Shopify and some other packages are a walled garden ecosystem where devs and SEOs cannot edit site files to ensure...
  12. Peak District SEO

    Google Reviews V Trust Pilot

    We recommend a range of reviews. Obviously, Google reviews are the most prominent. who is google going to pay more attention to? their own review system or a 3rd party? Trust Pilot, Facebook and any other reviews you can get can aid your visibility and reduce your reliance on one of the other.
  13. Peak District SEO

    Wordpress help

    You do whatever works for you, my friend. We've been working on websites since 1998 and working on WordPress since 2011 We've helped 100's of businesses make millions of pounds via their websites, and we have over 20 retained customers the majority of which use WordPress. Always happy to...
  14. Peak District SEO

    Wordpress help

    That's a very negative comment. I'm actually trying to help other users. The theme is done by the host who's also my web guy. We used Elementor because when it's done by someone who knows how to do it, not me....it gives plenty of versatility. So when I say "off-the-peg theme". I meant...
  15. Peak District SEO

    Wordpress help

    You'd most likely be better with one website unless you have 2 registered businesses. Why? Easier to update and maintain. WordPress is a great and versatile platform for beginners and the advanced alike. Most websites in the world are built on WordPress, and We wouldn't recommend any other...
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