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Meta Title for your page must be under 65 to 70 around. Google can crawl upto 70 characters, you can writ more but google will not gonna give preference to your title.
First of all keyword research is important aspect in SEO, Relevant anchor text on your page can boost your ranking in Google SERP's. After this, Start creating quality and high PR backlinks, and ultimately you fill find your boost in Page Rank.
Start link Building by searching quality websites with PR and mail them for link exchange. After this, Start doing submissions on directory and social bookmarking sites.
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