Recent content by pavelatanassov

  1. pavelatanassov

    How to market a mobile app in a non-digital way?

    Well I hope you are not right :) But it can be that you are. My task is to give it a try. It's my business.
  2. pavelatanassov

    How to market a mobile app in a non-digital way?

    Regarding the price and the perceived app value, maybe it's best described by the following recent review by a user from the USA: What clearly distinguishes us from other apps is that we offer from the very beginning is customer support. This has proven to be solid gold. It seems that there...
  3. pavelatanassov

    How to market a mobile app in a non-digital way?

    Thank you @Paul Kelly ICHYB! It is true that users sometime simply forget to cancel a subscription. At least in iOS case however this doesn't go unnoticed because you get emails from Apple prior to the renewal and upon renewal, after which you have 2 weeks (if not even 4) to cancel and get a...
  4. pavelatanassov

    How to market a mobile app in a non-digital way?

    Thanks for the feedback @Paul Kelly ICHYB! I don't need my company to become a unicorn, so I am OK if the problem we solve has a small user base, provided it allows me to have a profitable business that pays my bills. As mentioned, we're on the market since 2015 and are profitable by only...
  5. pavelatanassov

    How to market a mobile app in a non-digital way?

    Point taken!
  6. pavelatanassov

    How to market a mobile app in a non-digital way?

    * Self-employed handymen (electricians, carpenters, plumbers etc.). They use the app to store before/after pictures of their client projects as well as photos of the different stages of the projects. * Small businesses that produce goods (e.g. gadgets). They use the app to keep track of their...
  7. pavelatanassov

    How to market a mobile app in a non-digital way?

    Thank you @Ozzy, this is a great advice! Do you mind sharing the name of the magazine? If the community rules do not allow to do so here, perhaps you can drop me an email? Would be much appreciated, thank you!
  8. pavelatanassov

    How to market a mobile app in a non-digital way?

    Thank you @fisicx, these are all valid points! I will discuss them with my team and will follow up on them!
  9. pavelatanassov

    How to market a mobile app in a non-digital way?

    Regarding the online ads: Yes, you are right, and I thought the same way after we were trying and getting no ROI. So then I hired an ad agency to do the online ads. They had better performance than initially but considering the cost of the ad agency, still no ROI. Then I assigned one of the...
  10. pavelatanassov

    How to market a mobile app in a non-digital way?

    Thanks @fisicx for your reply! I agree with you, however as I mentioned we had no luck with online ads until now. Which is the reason I would like to try something "unconventional" if we'd call it this way. As for the app functionality: It provides a physically separate photo library on the...
  11. pavelatanassov

    How to market a mobile app in a non-digital way?

    Hi everyone! I'm thrilled to be able to post my question in this community! I am the founder of a small technology company based in Vienna, Austria, with one single product that we created in 2015 and are operating and developing further since then. It is a mobile app for organising photos and...
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