Recent content by Jac_Morton

  1. Jac_Morton

    Does PPC work for everyone?

    It is hard to say where you would draw the line, the main job of PPC is drive traffic and if it's doing that then you've done your job. If traffic is high on the site but the sales are bad, this is something out of your control and is due to the an issue on the site itself. That can be a couple...
  2. Jac_Morton

    New Employment Business - attracting new candidates....help!

    I assume you already have your own website. That will help give your company some authority. Have you tried offline media? l Local press, wanted columns in the newspaper. Even leaflets in a couple of greasey spoons couldn't do any harm. It all depends on what level of skills you are after...
  3. Jac_Morton

    Facebook and Linkedin which one is more effective for wholesale Business

    I would recommend LinkedIn over Facebook as it is a more professional environment and you have a better chance at contact with your target market. Facebook is too consumer facing I think you might waste money advertising there.
  4. Jac_Morton

    Marketing packages for new businesses

    While I understand what a marketing mix is, I do feel you should alter the name. Outline 2 or 3 marketing packages. Call them silver, gold and platinum or something similar. Not everyone has read or studied marketing so try to avoid buzz words and acronyms as it will just put people off...
  5. Jac_Morton

    Any one tried Twitter Ads?

    One of the best ways to drive traffic is through Google sponsored adverts. If you are clever about your search terms you'll get some good results. As for twitter, if you are using a personal account to promote your website then I just join conversation related to what you sell. Just contribute...
  6. Jac_Morton

    is it bad to use this slogan

    "No bs website" makes your business sound cheap. If you are looking for projects that will make a decent amount of money. I wouldn't rely on cheap tactics because people won't want to pay for your help. Don't stand out for the wrong reasons.
  7. Jac_Morton

    Marketing help in the UK

    Your product looks good, I was reading some of the reviews from your mascara. Where would you be selling your products?
  8. Jac_Morton

    newb in need of advice

    Man with a van style companies are easier to set than others. But you will still need business insurance, a van and some savings to tied you over if business is slow. You major struggle will be finding bigger jobs, as they are usually contracted. I would create some business cards and...
  9. Jac_Morton

    What is the best way to advertise for home made food products?

    It depends, how do people purchase your product? If you haven't already, I would secure a stockist. Then I would create a Facebook page and a website for people to find more information. Then I would run introductory offers. Buy one get one free etc. If you are planning to sell online you...
  10. Jac_Morton

    I want a similar website to one that exists already - how much ?

    If you are looking to learn, I would recommend a html template. You can find some free ones which are pretty good but if you want very specific functionality you may have to pay. It would be easier and cheaper than getting some one to write the code for you. Which coding software are you...
  11. Jac_Morton

    No more Advertising and SEO budget, how to expand?

    SEO and PPC are the most cost effective forms of marketing. Does the company spend any money on PR? If not I would recommend speaking to a Local pr agency and see if they can help boost traffic and links to your site. It an effective and sustainable form marketing for smaller budgets.
  12. Jac_Morton

    Start up business needs help to attract clients.

    Your website is the key to it all, you can drive digital traffic through both online and offline marketing. It is also the first thing people will do after meeting you. It is your shopfront. As for marketing I would invest in Seo and some tactical pay per click. Such as "book keeping in x...
  13. Jac_Morton

    Best place to advertise

    That makes sense, I have yet to master the finese of gathering new business, so your advice is much appreciated. Thanks
  14. Jac_Morton

    Best place to advertise

    Hadn't thought of that, I will give it a try.
  15. Jac_Morton

    Best place to advertise

    I have a plan a I am working, I don't want to officially launch my design company yet. I am wanting to pick some small freelance jobs, to raise some capital to invest. But due to me spending some much time in agencies I have lost touch with a lot my one off job clients and don't really want...
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