By clicking “Accept All”, you agree to the storing of cookies on your device to enhance site navigation, analyse site usage, and assist in our marketing efforts
Essential
These cookies enable our website and App to remember things such as your region or country, language, accessibility options and your preferences and settings.
Analytics
Analytic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Marketing
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
Try a small and targeted marketing campaign to give you an idea or what may work and what doesn't.
Presumably you have a website? As has been suggested, optimise this as best you can. Set up a blog and let people know what you are doing and keep them up to date.
Experiment and see what works. Some of the suggestions already provided give a good starting point for you to be able to do this.
More importantly don't pin everything on one campaign or strategy - scatter your eggs in different baskets.
We always advocate that the more secure the site (or the more of it that's secure) the better. This is for obvious reasons let alone anything to do with SEO.
When it comes to issues like this, picking with your target audience in mind is a good place to start. Have a look at your nearest rivals and see what they have opted to do also.
What are other users thoughts about these two subject and how they are related? Do you think engaging and frequent social media campaigns help with SEO or make little to no difference?
Local SEO is probably even more important for a small business, so as has been suggested, use this as an area of focus.
Good quality links and content go a decent way aswell.
It sounds obvious, but it also is a case of balancing and managing your time well - it is key! This will allow you to dedicate enough time to your project or other areas of your life (and increase / decrease this as you see fit.)
Its something we all struggle with!
It sounds like you know what you are talking about to a good degree - well done.
Here is a further point to consider:
Whilst making sure all the 'SEO points' are present as you describe, how does your website actually look? Is it capturing, user frinedly, have contact us and social media icons...