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That's kinda what I thought (and hoped for) as being a web developer I'm better placed to fix that side of things than market the site - I can't say I'm surprised either!
Thanks everyone.
Ok, so after 3 days of running my AdWords campaign I can report the following. Every day I've been checking the "Matched Search Terms" in Analytics and adding negative keywords where necessary, this appears to have refined the traffic somewhat as the bounce rate has gone from near 80% to 50%, so...
Hi,
I have removed the name as you suggest, however I'm not concerned about that particularly as I've stressed to them I'm a web developer/programmer - not a saleperson/marketer but agreed to take a look as a new pair of eyes and give a "fresh" opinion. That said I do agree with your point...
I've just taken on a new role and part of this role is appraising the company's website(s). There's 1 main one in question that sells canvases and personalised calendars - basically you upload photo's and away you go. They're getting approximately 30-50 unique visitors a day as it's very new, so...