Recent content by fotobydan

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    PPC Google Adwords from Yellow Pages / Yell.com / Hibu

    Just wanted to chime in with this thread. After starting at my new job (last February) and looking at where the marketing budget went, alot went to Yell adwords. Looking at the monthly cost and the amount of clicks, the cost per click was averaging £80 per click!!! On the plus side, they...
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    lead managment software

    Have a look at Zoho CRM. There is a free plan available. It's what I use and combine it with Zoho Sales IQ. You can track when leads hit your website from emails...quite powerful.
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    Email mailing list, are they reliable?

    How do you define reliable? If you are referring to generating sales from lists, then in my experience No. It depends on your service and profit margin...but for products that generate enough profit, a better approach would be to get on the phone and generate reliable data yourself with...
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    Interested to know how much you focus on Marketing?

    Hi, I thought I'd chime in here with my first post! As others have mentioned, almost everything you do is marketing. But content creation and content marketing should be more aimed at generating leads - and therefore should be looked at analytically. In my experience, it's important to have a...
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