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I want to respectfully disagree this. I've studied Google and SEO. I believe as long as the site can create trust, one way would be via backlinks and if we are lucky and got backlinks from trustworthy websites (say BBC or NASA or GOV sites), then the search engines increase the ranking rapidly.
Please don't take it personally. My objective is very clear at the moment - to get an MVP and get the investment. I can change the name and other bits at any point before launching the product. So, I don't want to worry about it at the moment.
The cheapest site that I produced without using any external help is, using Google Sites. I used Google Domains, so, the integration is straight forward and building a landing page took 2 minutes.
Oh, I understand what you are saying now. Thanks for explaining it.
My user's journey would be via the app, so, as long as the app is providing a valuable service then users will use it. If it's not providing a valuable service then the app and the company will die.
I am targeting very niche...
Actually really sorry to mislead you all. The main thing that I am concerned about is not the company name but the app name. The app name is what my users will use and share it with their community. So, it should be easy to say and share.
I agree the company name can be anything but the app...