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  • Delivering a greater and more human omnichannel customer experience Sep 8, 2020

    We often think that customers became technologically savvy, therefore they do not need any personal contact and most of the engagement happens through digital channels. Yet companies who eliminated all live interactions seem to lose customers.

    PwC survey “Experience is Everything” revealed that chatbots, digital payments, artificial intelligence is great but 70% of consumers still want human interaction. They want a personalized service delivered to them because they do not trust robotic “friends”.

    That means companies have to create such technology that blends consumer demand for new digital tools with a strong desire for human interaction.

    What will help create an omnichannel experience?

    Here is a list of tips that will help you to create a better omnichannel experience

    1. Be fast but flexible. Your service has to be responsive and take as little time to solve customers’ issues as possible.

    2. Be reliable and transparent. Proactively communicate with your customers. That is what they are looking for.

    3. Be interactive and empathetic. Consumers like when companies care about them.

    How then to make these tips work and create a better experience?

    There is a tool called Eyezon. It is simply a button but it allows that flexibility, reliability, and interactivity with customers. Eyezon is a service that makes customers look at the products live during live stream sessions without leaving their couch. It is safe, convenient, and engaging, moreover, everything happens right on your website without the need to install additional software or schedule meetings in other apps.

    When a customer clicks on the Eyezon button, the in-store consultant receives a request for a live stream. The consultant connects within a couple of minutes ready to show the needed product. During the stream, both parties can engage using text and audio messages or talk to each other.

    What will I receive with Eyezon?

    Using the button brings 80% more engagement with your website. 38% more time spent on your website and, more importantly, a 41% growth in conversions.

    Try Eyezon today and see clear benefits for yourself!
  • How to turn browsers into buyers Jul 16, 2020

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    There are so many people who bought something online and then had to return it because it did not fit, the color was not right, etc. The fact that online purchases are so risky makes people browse the internet for interesting models and then go to physical shops and buy what they want there.

    Did you know that 92% of Retail purchases still happen offline?

    Google Consumer shopping survey shows that 30% of people completing a purchase offline do so because they want to see a product in person.

    How to make online shopping more convenient for buyers?

    In the modern world, technology can do anything. Chatbots help you respond to all inquiries that people send to get more information about the product they want to buy. However, they are not humans and cannot perform complex tasks.

    Instagram allows you to make live streams to demonstrate your products, show their functionality but such live streams can only be scheduled for a specific date and time and are only for people who are watching the session at that particular moment.

    There is only one tool that combines all the features, so much needed by customers: personal approach, convenient format, opportunity to see live, availability at any time.

    This tool is Eyezon.

    What is Eyezon?

    Eyezon is a tool, founded on a core principle of making online shopping more human for businesses and customers. It bridges the digital gap between the inability to see the product live and the convenience of online shopping.

    It is a service that allows that personal approach to each customer with live video broadcasts by in-store consultants.

    Co-founder and CEO of Eyezon Dragorad Knezi says that “the buyer can see the product and its quality in real-time. This is an opportunity to achieve the effect of offline sales in the digital space”.

    How does Eyezon work?

    Eyezon is a button that is located near the “Add to Cart” button and product pictures. The team customizes the button according to your needs. If your customers are interested in viewing the product live, they press the button that notifies the in-store consultant about the session. While your consultant is connecting, customers play small games to keep them engaged. When everything is ready, the stream starts, and your consultant can show products to customers, interact with them using text and audio messages.

    The most important thing is that everything happens within your website. That creates a seamless shopping experience for consumers.

    Such brands as Kenwood, De’Longhi, Panasonic have already noticed the increase in their sales thanks to Eyezon. You can be next. Request a demo today.

    Your personal manager on
    [email protected]
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