Battle of the Marketplaces: Amazon Vs Walmart Jul 14, 2017Views: 180
Selling online, you know one of the biggest mistakes you can make is putting all your eggs in one basket. And with the emergence of the Walmart Marketplace as a new player in the game, many online merchants are wondering if it’s a valid area to branch out in. RepricerExpress takes a look at what’s involved and who it’s right for.
Walmart: A Behemoth In Its Own Right
To say Walmart is huge would be a massive understatement. Their employee count outnumbers a bunch of this world’s populations. In fact, if Walmart was a country, they’d be in the low 20s in terms of economic measurement. Their website receives 80-some odd million unique visitors each month, and they’re partnered up with thousands of suppliers and sellers.
Pretty big selling audience, eh?
It seemed to be more a question of ‘when’ rather than ‘if’ they would enter the online marketplace world and compete with the likes of Amazon. And even though their market cap of $229 billion is about half of Amazon’s market cap of $467 billion, Walmart has a brick-and-mortar store within 10 miles of 90% of Americans. They’re everywhere.
Read the full article on the RepricerExpress blog