whats squashing your dreams?

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Matt Quinn

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Aug 5, 2007
232
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Anyway I feel as if i've taken over this thread, back to the original topic.....

I suspect you're on the right path... Not that it's ever a smooth one to travel.

And it's a valid contribution to the discussion; What's holding you back?

Juggling finance, overall professional development, customer demands....

I suspect many others are trying to balance the same set of variables.

...Now; Michelle Yeoh's phone number and those lottery balls??? :D:D:D
 
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Theres loads of things holding me back, I've had quite quite a bad childhood and don't like to take over things like this as it makes me feel bad.

I used to juggling things, I've always had to do it with family and home and school and more family problems etc...

Don't want the phone numbers, but would love the lottery balls!!
 
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Matt Quinn

Free Member
Aug 5, 2007
232
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Theres loads of things holding me back, I've had quite quite a bad childhood and don't like to take over things like this as it makes me feel bad.

I used to juggling things, I've always had to do it with family and home and school and more family problems etc...

Don't want the phone numbers, but would love the lottery balls!!


Well, the bad childhood WILL haunt you for the rest of your life; don't ask me how I know this... I've seen something of what you've written; it's not unfamiliar. Haven't seen or spoken to either of my parents for years. And don't intend to...:(

However, you can use that experience two ways. It can be an excuse for failure or the driving force behind your success.....

For instance; growing up where I did and entering the TV industry I'm in posed a few problems. I'm well known for my contempt of the 'ya-yas' from 'electric luvvyland'. In other words I don't have much patience for the middle class, over privileged berks who have got where they've got just because 'daddy' could press the right buttons.... and TV is dominated by them. There are those who would have preferred it if I'd just stayed curled up in a ball in darkest Springburn and made no noise...

But rather than cow-tow to the ya-yas I took a lesson from a little fairy tale I read as a child; The Emperor's New Clothes.... When I smell a rat I tend to point to it and scream RAT! Of course it hasn't won me many friends at the BBC or Scottish Screen... But then they don't pay my bills!

My point here is learn lessons your unfortunate upbringing. Learn lessons from today and tomorrow. And lessons learnt cover over the scars and move on....

People still hear my Glaswegian tones and see the scar on my somewhat unattractive face and point to my lack of an 'art school' background and mutter to themselves. I just smile sweetly, pop my Mont Blanc back into my pocket, check the time on my Rolex, jump into my Porsche and go home to polish my awards.... That isn't MEANT to sound boastful (though it undoubtedly does), merely to illustrate the journey travelled.....

Had I allowed my background, my childhood, to squash my dreams I'd probably be driving around in an escort van repairing tellies and toasters all day.... Getting to here involved getting out the comfort zone: TAKING command when the ya-yas were muttering to themselves. And yes, in the early days it made me feel bad too....

As I said; that background can either be the point you distance yourself from or the ticket that allows you to abdicate from your potential...
 
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swsw

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Aug 26, 2007
69
1
Hi computerfaq,

Tell me to mind my own business if you like, but I really do think you're making a mistake focusing on getting qualifications if your goal is to run a successful business. Qualifications are for people who want jobs. I know some associations want to see qualifications, but try and avoid them since you have better things to spend your time on.

Like marketing and building your business.

Really, it sounds to me the only thing holding you back is yourself.

Get using that 'dirty motivation' in your past to 'show them' you can make it, and make it big.

If you're running your own business and getting some customers, then that's a significant success many never experience...build on that.

Who's your ideal customer, what are their biggest problems, and how can you best reach them ?

Having no money for marketing is frankly an excuse. If you have no money, use other resources like your time. Hand deliver leaflets, put your leaflets on cars parked at staples, give the local paperboy a few quid to slip your leaflet in the morning papers.

See guerilla marketing books for free or low cost marketing anyone can afford.

The small business can always win big business on levels of service and it sounds like you could be doing that.

Go on, give em a good kicking.

Steve
 
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Thanks Steve, I do the hand delivering of leaflets when I can, and I'm getting customers, but I'm struggling to attract new ones. (I'm useless at graphic design, which is becoming more important these days!)

I'm using all the dirty motiviation I've got, otherwise I wouldn't be trading at all.

The qualifications are the route into many of the business contracts which I'm going to need to be able to grow in to some extent. I can carry on with individual clients, and almost all of them come back (yay!) but I want to get into the small business market. Luckerly though someone here I may become in a position to be able to do that shortly.

The best way to reach most of my customers is through word of mouth, but as most of my customers are disabled, either physically or metaphorically, it rules it out as almost a mute point.

I'm starting to get more and more attention from the business sector, but I'm yet to be able to secure a single contract.

As for proving them wrong....the one person I've already proven wrong is my mother (I haven't spoken to her for a little over 6 years (since I moved out at the age of 14!)) and she had always insisted that I would fail at everything I did. I haven't failed at this, and it doesn't look like i'm going to!

Thanks for all your support guys, it's really picked me up after a particularly bad week!
 
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carley

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Aug 25, 2007
30
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Hi guys.
Just reading your posts. For anyone who is looking to build a great business, focus on the future and forget the past. I highly reccomend watching the dvd 'the secret' if anyone has watched it..what did you think?
It has helped me so much, when your having a bad day or just feel that 'things' are holding you back, it gives you the attitude you need to get going with whats important to you NOW, TODAY!
Really is a great watch.

Carley
 
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Awww guys, I'm an over emotional fool today, reading everything you've said and all the support you've offered is absolutely wonderful and has brought a tear to my eyes.

BTW....Had to have my uncle arrested this week for assulting me. hense the stressful week! It's going to cause problems for me staying here, but theres nothing I can do about that at the moment.
 
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stephendoyle

Free Member
Mar 7, 2007
683
40
Manchester
agree 100% carley,

great watch and more importantly a great foundation for life and business.

i have studied for some time the law of attraction and its workings and i am beginning to understand the massive impact it can have.

for those who dont want all the cheese of the secret although recommend the watch read wallace wattles who was one of the first people many, many years ago to write about it.

Stephen Doyle

m: 07877658579
w: www.ccuk-ltd.com
e: [email protected]

Super Human Sales Training
& Killer Copy Writing
 
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swsw

Free Member
Aug 26, 2007
69
1
To me it looks like you have the makings of a really successful business here.

A few ideas...

1) Turn your website into a sales tool...

2) Get traffic-either through offline ads or online

3) Make your site scream out at your target market so when someone who needs help with their pc and lives in Hertfordshire visits the site they say 'This is for me'. Pictures of happy customers saying nice things. Picture of you so they know you're real, get rid of all the 'we' stuff. Make it one person talking to another. Pay $20 for a simple logo off elance.

4) Give them help with text based FAQ's or much better blow them away with some Camtasia videos(records your screen actions, free versions are also available) showing how to solve their problem 'live' on screen. This really shows you know your stuff, look very professional and triggers the feeling they owe you since you've given them free help.

5) A high percentage want things done for them, so even if you explain how to fix something, they'll still call and ask you for help, especially since you're now an 'expert' and they trust you. I bet no one will ask to see your qualifications.

6) When you visit and fix a problem, get them onto a monthly program of tele support, low cost (maybe 75% the cost of PC worlds). When they call you'll need to still visit some, and of course charge them again.

6) Now you have all the customers you can handle, visit your college to get someone who'll help you for the work experience and low pay.

7) Now you have loads of customers, all paying you ever month automatically, with loads of testimonials, you have the credibility and experience to go out and get those contracts.

8) Cheapest easiest way to get the first few contracts...try the chamber of commerce. Join now, explain how you plan to grow you business, share your successes, all your fellow members are potential customers. I expect every small business owner would love to pay a small amount each month to know someone is on the end of the phone to fix their pc problems if they have them.

9) Another 'in' could be computer cleaning services. A great business (because again its automatic recurring income). Gets you on-site.

10) How about 'disaster recovery' ?


As you probably know a key principal of business is that the first sale is the most costly and the most difficult.

Your business is so great because it's naturally a recurring income business.


All the best,

Steve
 
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Thanks for the advice Steve.

I've already got some of the individuals paying anywhere between £10 and £40 per month (4x £10, 1x £20, 1x £40), depending on what level of service they want.

Just got the weekly stats through from 1and1 (someone shoot me...why but why did i go with these guys!)

http://www.computerfaq.co.uk - 176 uniques
http://www.componentshopper.co.uk - 2299 uniques (not one sale though!)

I'm going to rebuild the site today and build in some of the features. I have got a script that allows you to book me online, but haven't got it intergrated as it's still got a few problems.
I'm useless at design though, which is proving to be a major problem.

I like the idea of being able to login to both computerfaq.co.uk and componentshopper.co.uk using the same username and password as I feel it produces continuinty...but does this matter?
 
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swsw

Free Member
Aug 26, 2007
69
1
Can I say something you probably won't like ?

...componentshopper is not a business I'd concentrate on.

Main reason...it's not niche enough. There's a million and one people selling components selling online...how can you compete with Dabs, etc ?

Sure, you can sell your existing customer base bits and bobs.

But I think it's best to get the customers through your computerfaq site.

I'd try and keep your service personal, so although I see the advantage for you of an online booking system, I don't really see the advantage for the customer who just wants some help.

Think about your customers experience...

- Something doesn't work with my pc, help, what do I do ?
- Find your site on the internet, oh look free help, that's nice.
- Looks simple enough, but I just don't feel confident to do it myself, what if I do something wrong, this guy looks like he knows his stuff, and I can call him for free
-Very helpful thanks, now I know my ... is buggered (or needs re-installing etc), could you come and do it for me ?
- Great, thanks for coming, I'm up and running and of course I'd love to have no worries in furture and pay a monthly fee to get help when I need it. And when I want to upgrade, you're the man, not like the impersonal PC World
- Hello my friend Joe, I had a problem with my PC too, just called Chris and he sorted it no problem, here's his free website with movies that show you how to 'reinistall...setup email...install a graphics card...recover my data...etc', a great resource. If that doesn't help, give Chris a call, he'll even visit you and do it for you if you like. Very reasonable.
etc,etc

If I'm a customer, do I care about being able to login to both your sites using the same username/password ?

Do I want to book you online or give you a ring and speak to you ?

All this may seem like a pain in the arse. The principal is to build the demand for what you offer. Once you have the demand, you can raise your prices.

Once you raise your prices, you're in the money.

20K profit per year isn't just 20K income.

It's 20K income, plus equity of 20Kx multiplier of business value, usually from 3 to 10 times (20-100 for stock market companies, crazy I know).

So for example take 20K*4(yours will probably more because of the lovely auto recurring income) = 80K of equity if you sold the business.

The magic happens when you increase income to say 40K, an extra 20K income, nice, but really an extra 80K of equity to you.

This is just a start, but it's what makes business worthwhile.

I know all this is fine and dandy but when you're actually doing the work as well it can get a bit much. So if you're thinking, I agree but have no resources (time/money/knowhow) to do some of these things, consider getting outside help. Elance is choc-full of people who could do all your online stuff for you cheap, and if you made enquiries some may do a deal.

There shouldn't be anything quashing your dreams.

Go for it,

Steve

Ps. Feel free to PM me.
 
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I'll PM you...but just to clarify I've never Advertised componentshopper anywhere (aside from the little link on here!)

I've advertised computerfaq.co.uk everywhere I can think of, but I know its lacking a lot of things which quite frankly I don't know about because I don't have enough customers to get feedback on things like the website.
 
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