Strange organic results

Discussion in 'Website Reviews & Testing' started by Its4john, May 25, 2018.

  1. Its4john

    Its4john UKBF Regular Free Member

    143 11
    We sell walk-in chicken runs, so I've tried a search for "walk in chicken run" and the google page result shows this:

    Walk in Chicken Runs | Poultry Enclosures | Sale NOW ON
    https://www.gardenlife.biz/
    Steel framed walk in chicken / poultry runs. ... poultry run delivery details ... The part-covers are placed over one bay of your run so they don't completely cut off ...

    I notice other results have complete, understandable text where mine seems broken up with ......

    Have I got something wrong here? most of this text isn't even on the home page.

    I've got the Fresh Bananas course but its way to complicated for me.
     
    Last edited: May 25, 2018
    Posted: May 25, 2018 By: Its4john Member since: Nov 10, 2017
    #1
  2. Its4john

    Its4john UKBF Regular Free Member

    143 11
    Update. I've just looked at the website meta description and it is...

    Steel framed walk in chicken / poultry runs. From £250. Guaranteed lowest prices. Grab one now. Bird flu and fox protection, Selling Fast. Buy one Now.

    Is this what should be showing in search results?
     
    Posted: May 25, 2018 By: Its4john Member since: Nov 10, 2017
    #2
  3. Nochexman

    Nochexman UKBF Enthusiast Free Member

    1,916 293
    Did you write a meta description for this page? If you didn't google will pick words it thinks are most relevant to the search. Alternatively, if you wrote the description and it is too long, google will edit it. I guess yours is a meta description question.
     
    Posted: May 25, 2018 By: Nochexman Member since: Jun 14, 2011
    #3
  4. Its4john

    Its4john UKBF Regular Free Member

    143 11
    Yes, I’ve played around with the meta things and it seems to be returning the same result for Run and Runs.
    Sad that on some searches freakin Mumsnet is higher than us in search results :-(
     
    Posted: May 25, 2018 By: Its4john Member since: Nov 10, 2017
    #4
  5. Tin

    Tin Just an SEO { Moderator }

    5,952 1,656
    I'm Ray, I wrote the course and took a great deal of time to make the information in the course as understandable as possible, so sorry if this didn't work for you. If you have difficulty understanding something then drop me a support email, or pick up the phone and I'll gladly make things clearer.

    Regarding this entry in Google's search results which you say you see when typing "walk in chicken run";

    Walk in Chicken Runs | Poultry Enclosures | Sale NOW ON
    https://www.gardenlife.biz/
    Steel framed walk in chicken / poultry runs. ... poultry run delivery details ... The part-covers are placed over one bay of your run so they don't completely cut off ...

    I get the below showing (exactly the same) in 3 different browsers and on 2 different machines. So what I see (is actually your full meta description) is I presume what you want Google to show to others doing the same keyword search.

    Walk in Chicken Run | Poultry Enclosures | Sale NOW ON
    https://www.gardenlife.biz/
    Steel framed walk in chicken/poultry runs. From £250. Guaranteed lowest prices. Grab one now. Bird flu and fox protection, Selling Fast. Buy one Now.

    Google does as has been mentioned above, pick words that it thinks are the most relevant to the search query in order to give the user as much information as possible and satisfy their search criteria. Given that the keyword that you (and I) typed in contains the words that are actually contained in your meta description then Google (for the most part) will display the meta description fully, I suspect the display you're seeing may be a blip in the scheme of things and I would expect it to revert back to showing your description shortly.

    In your example above what is happening is that Google is showing multiple instances of the word "run" in order to reinforce the relevance of the result to the reader and despite what you said "most of this text isn't even on the home page" - it is.

    Poultry run delivery details is used on your home page as alt text attached to an image, here's the code for it;
    <img alt="poultry run delivery details" src="/ekmps/shops/its4john/resources/Design/delivery-banner-edited.png" - and the rest of that text "The part-covers are placed over one bay of your run so they don't completely cut off" is contained verbatim in the 3rd paragraph on your home page.

    Hope that helps and if you have any issues where something in the course confuses you or you don't understand it, then please get in touch!

    Oh... in all the searches I did this morning I have you above Mumsnet every time.

    Ray
     
    Posted: May 26, 2018 By: Tin Member since: Nov 14, 2005
    #5
  6. Its4john

    Its4john UKBF Regular Free Member

    143 11
    Thanks Ray, I did get both searches to show the meta description yesterday. I played around with things but today I can’t remember what I did.

    Nothing wrong with your course, I’m just not savvy with the computer stuff. For an example, the code you sent above, means absolutely nothing to me. I just don’t have the time to try learning stuff.
    I might start your course again, it’s been a while and I might have unknowingly learned a bit more :)
     
    Posted: May 26, 2018 By: Its4john Member since: Nov 10, 2017
    #6