SEO Swat are pleased to announce the following upcoming SEO course. As with all our courses that we put on over the year, it is a first come first served basis. Please read the below course specification. Date: 12/03/2014 Venue: Sibson Inn, Peterborough, PE8 6ND Start Time: 09:00am Finish Time: 16:30pm On Course Completion: Certificate for your employee and company confirming course completion. On arrival: Bacon Sandwiches & refreshments Mid – Morning: Coffee, tea and biscuits Lunch: Light lunch of assorted sandwiches on granary and white bread from a local baker, supplied with home-made chips Drinks with lunch: Orange Juice & water Mid-afternoon: Coffee, tea and biscuits Brief Overview of course. SEO Swat will take your employees and help give them the required understanding and skills relevant in this day and age to be fully mindful of search engine optimisation. By the end of the 1 day course, your staff will understand not just the fundamentals of search engine optimisation, but also some of the more core attributes that can really help a business propel themselves forwards in terms of increasing rankings and generating more targeted traffic without paying for it. So What Exactly Will Be Taught? Your staff and employees will learn and get a good understanding of SEO by partaking and learning about the following: * Where SEO was 5 years ago and where it is today * Importance of SEO in the business world * What are meta tags * How to use meta tags * H1, H2, H3, B, I – Stylings * Live Practical Session 1 where we in small groups work on live websites * Canonical links – what are they, how can you use these to help you * What qualifies as a “quality” link * How to find these quality links * Is content still king for SEO? * Anchor text and Alt text and SEO secrets * Live Practical Session 2 where we in small groups work on live websites. * Keyword density * Live Practical Session 3: What can you do to improve the SEO of your companies websites * Will be further elements covered, but the above is what the main focus of time will be spent on education your employees. Price Per Employee: £250 UKBF Member £50 (if you have more than 1 employee that you would like to send on this course then each additional employee supplement would be £40 – So if you wanted to send 2 employees on the course, the total would be £90) If you are interested in the course and wish to book up a space or have some more questions then please give us a call on 0800 690 6713 or email [email protected] with the subject "SEO Course March" and one of our staff will be more than happy to help.